Chapter 1187 Beating the Editor-in-Chief

Innovation does not mean abandoning all traditions. Just like the innovation proposed by Mark Thomson, the layout itself is not a big problem. The problem lies in the presentation of the narrative, which should focus on exploration. While maintaining the elegance and depth of the Times, Emphasis on "colloquial" and "light and short", especially the e-newsletter products in the morning must be short and easy to read, because it is difficult for most users to digest long-form content early in the morning, especially those who are used to reading on the subway or bus , I am afraid it will be difficult to calm down and read a long essay.

Yang Cheng expressed her own opinion, whether to adopt it or not depends on how Mark Thomson and the experts of the newspaper office judge. In the field that she is not familiar with, Yang Cheng does not dare to act arbitrarily. In the end, it will hurt her own interests.

Mark Thomson continued, "In addition, we should strengthen the use of new technologies, especially big data analysis. Currently, almost all well-known news organizations are trying to use the results of big data analysis in the process of editing. Integrate into actual operation.”

Yang Cheng waved his hand vigorously, "You can communicate with Eddie about big data issues. This is our own advantageous project, and we must not be overtaken by others."

Thomson responded, "It's the boss, I will strengthen communication with Eddie.

In addition to technical aspects, many details have also been upgraded with the changes of the times. For example, in terms of the interview process of providing articles, pictures and videos, we encourage but do not require reporters to become so-called "all-round reporters".

This practice of forcing journalists to shoot videos during interviews is outdated. We will set up a special micro-video collection and production team to be responsible for shooting, editing, or borrowing from other platforms. My opinion is the same as recruiting part-time reporters. , External personnel and teams are responsible for video collection, but the effect is not good. In many cases, a video will be provided to multiple media, which loses the exclusive advantage.

Therefore, I adjusted the plan in time, using exclusive signing and full-time contracts to lock some talents, thus avoiding the loss of high-quality materials. Although this will increase costs, it has to be said that it has also brought us more benefits. A large number of explosive news materials, in exchange for circulation and clicks, are sufficient to cover the cost of expenditure. "

Hearing this, Yang Cheng knew that Mark Thomson's overall plan was very meticulous, so he was relieved. What he was most afraid of was that there was a problem but no solution could be found. Obviously, Thomson, the CEO's ability Still very strong.

Yang Cheng nodded, "You send me a complete reform plan later, so you don't need to waste time talking about it here."

The big stone in Thomson's heart fell heavily. He knew that he had passed this test. It was strange to say that now his throat was no longer dry and his calves were no longer cramped. All the discomfort in his body disappeared in a blink of an eye. , his body seemed to be a few kilograms lighter, and he glanced at the boss furtively. The young and resolute face revealed the self-confidence of the king,

Compared with the boss in the past, I still have the drive to follow the young people.

Knowing about Thomson's psychological activities, Yang Cheng turned his attention to editor-in-chief Dean Baquet. African blacks just look a bit like Indians. As for whether there are some Indian bloods, it is not known. In any case, for Ruiz's sake, Yang Cheng showed some affection, and his tone of voice He said gently, "Mr. Baquet, is this the first time we have met?"

The 60-year-old Baquet was once a Pulitzer Prize-winning reporter, and he has extensive experience in this field. He has successively worked in the "New York Times" and "Los Angeles Times". The mortal enemy turned into a family one day, which is unpredictable.

"Dean, please call me Dean. I have been looking for an opportunity to report on my work since I took office, but it was a pity that I missed it several times by accident." There is no need to bow down to anyone, even if the other party is a head of state.

Yang Cheng's eyes lit up, "Do you know the culture of country Z?"

He just used the English version of slang by mistake, so he asked this question.

Baquet smiled, "Like the once splendid ancient Egyptian civilization, country Z has a glorious historical civilization, which is worth studying and researching by everyone in the world."

Yang Cheng also nodded with a smile, "If there is a chance, we can discuss this topic in private. Now, let's talk about something else."

After a pause, the topic changed, "I heard you have some prejudice against Tangrad?"

Baquet was obviously stunned, "This is a misunderstanding, a very obvious misunderstanding. I have never expressed my prejudice against Donald on any occasion."

Yang Cheng pressed his hands, indicating that he need not get excited, and read out a passage in a plain narrative way, "As an 'outsider' from outside the city, there has always been a subconscious existence of wanting to conquer New York elites, Tang La Most of the De family's money was earned in Queens, and Queens is the outer city of New York. He came to Manhattan to build hotels and buildings for New York's elite to prove that he had conquered them.

Donrad considered himself a New York achiever, so the Times was important to him. "

Baquet broke out in a cold sweat, because this was a passage he said after getting drunk at a friend's party, how did Yang Cheng know?

He wanted to argue a few words, but Yang Cheng didn't give him a chance, "It's okay, don't be nervous, I don't want to question you, I just want to confirm your own opinion, you know, although the "New York Times" has been published in the past 'Free' speech, but never clearly stated a position, this is not allowed, especially under my rule, the New York Times must not become a weapon of public opinion in the hands of one party, you, understand what I mean? "

Baquet nodded repeatedly, and Yang Cheng said again, "Like—"The New York Times" is a representative of New York elites, no business, social, or cultural figures from New York will say that they don't value the Times and won't get our support. He'll get nothing - I don't want to hear that a second time."

Well, this is another sentence that Baquet inadvertently muttered when he was interviewed by other media in the backstage of a certain forum, and Yang Cheng knew it again.

Baquet felt horrified. He felt that a bug was installed on his body. Otherwise, if few people knew about it, why would Yang Cheng hear it?

Looking at Yang Cheng again, his eyes were full of fear, and the indifferent look that was neither humble nor overbearing before had long since disappeared.

At this time, as a colleague of Baquet, Thomson had to stand up and say a few words to express his position. During the process, we must put a lot of pressure on the other party, and some harsh and even extreme articles are necessary."

Yang Cheng leaned back in his chair again, "Of course, as our mortal enemy, the Washington Post must inflict the most fatal damage, there is no doubt about it, but as the editor-in-chief of the New York Times, we must not let our own bias It is taboo to affect the newspaper."

Baquet nodded heavily, "I understand boss, I will pay attention to my words and deeds in the future, and I will never be caught."

Yang Cheng smiled playfully and said nothing, Baquet never dreamed that the people around him turned out to be rebellious.

He was able to clearly understand the few words Baquet said, all thanks to Baquet's assistant, a young man who was ambitious and wanted to be in the top position. He took the initiative to lean forward, willingly becoming Yang Cheng's eyes in the newspaper office, watching every move in the newspaper office all the time, and monitoring the words and deeds of his immediate boss with a microscope, precisely because of his existence , Yang Cheng couldn't hide the troubles in the newspaper office.

Of course, Yang Cheng would never reuse this kind of person with rebellion in the back of his head. It's okay to be ambitious, but you can't use the method of betraying your boss and colleagues. But no matter what, as Yang Cheng's informant, the benefits are indispensable.

It was enough to beat Baquet to let him know that there was still a sharp sword hanging over his head, and he could not pick up the pen without any scruples and attack at will, and he would not interfere with the specific work.

In fact, Baquet's ability and personality are very suitable for the editor-in-chief of the "New York Times". In the era of unreconcilable truth, the truth has never been so important, and only the truth, and the truth that is not filtered by political positions, can benefit readers."

This sentence was engraved in Yang Cheng's heart. The "New York Times" also needs such an editor-in-chief who dares to expose the truth.

Therefore, after beating, a sweet jujube should be presented in a timely manner, and one piece of sweet dates can make people work hard.

"Go back and contact Mrs. Zipperton's election office, and make an appointment to have an exclusive interview with her. I've already said hello." Yang Cheng said.

Baquet was overjoyed, this is an out-and-out sweet date, it seems that the boss is still very good to him, although he criticized himself, but there is no shortage of opportunities that should be given.

"In addition, regarding the report on Tang Lade, in addition to paying attention to words, there is no need to form a deadly enmity with him. It is not a problem for you to scold him when everyone is scolding him, but when everyone is praising him, you But if you do the opposite, then you will become a vengeance."

Yang Cheng reminded Baquet in this way, it's not impossible to scold me, why can't everyone scold me? But when it should be praised, it must be praised. This is a conscientious media that dares to tell the "truth".

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