Chapter 2001: Jiasheng Travel

At this time, in the northern capital, there was also a special report meeting going on.

In the large conference room in the Jiasheng Business District of the capital, four president-level executives, Jin Ling, Mei Yiliang, Zhou Xingyu, and Xu Bin, were all present. Also present were guests from Youjia Convenience, Holiday Inn, Tongcheng.com, and Jiasheng -Executives of Alibaba E-commerce Group.

On the other side of the meeting was a young team of four men and one woman. Except for the leader Fan Hai, who was in his forties, the other four members were all under thirty years old.

Although they were wearing suits or skirts with similar styles, at first glance, the team of five people looked obviously different from the executives of other companies in the room.

Including the round-faced girl, they looked on average a little darker than the other people in the conference room. That was the inevitable trace left behind after too much exposure to wind and sun. .

They all look quite thin. People who have been traveling for many years and rarely have the opportunity to eat home-cooked food usually have two results, either because they eat irregularly or eat too many unhealthy high-calorie foods. Food, showing unhealthy puffiness.

Or, just like them, they burned off the excess fat on their bodies and looked very energetic.

Although these five people are thin and dark, their mental state is very good. You can feel the enthusiasm in them from five meters away.

From their enthusiasm, you can feel their state, which is a determination and confidence that they already have a goal and believe that they can achieve it.

"We have called everyone here today to hear the results report that our tourism team will share with us after more than a year of non-stop research. Everyone welcomes it." On such occasions, Fang Yingzhi is the indispensable host. .

A burst of warm applause immediately erupted in the conference room.

The representatives who came to this meeting all knew the purpose of this meeting, which was a mobilization meeting for the group to prepare to launch the tourism project.

Tongcheng.com's representative attending this meeting, Xiao Zhijie, who had just taken wedding photos, couldn't help but take the opportunity to look at her a few more times while applauding.

"Thank you all," Fan Hai stood up. "From the founding of the People's Republic of China to the present, our country's outbound tourism has experienced an evolution from a policy vacuum to moderate development."

"We know that at the beginning, our country's outbound travel was mainly restricted to two areas: family visits and official exchanges. At that time, it was a rare thing to go abroad,"

Everyone here knows that for many years, going abroad has been the exclusive preserve of those with connections.

Of course, at least everyone here now knows that in the past, when our country's foreign exchange reserves were very small, and it could even be said that there were no reserves, it was indeed not easy to waste those precious foreign exchanges on tourism.

"In 1997, the country clearly proposed the policy of vigorously developing inbound tourism, actively developing domestic tourism, moderately developing outbound tourism, and standardizing the development of outbound tourism. That year can be regarded as the first year for domestic residents to travel abroad,"

"At the beginning of this year, in order to safeguard national interests and protect the legitimate rights and interests of tourists and enterprises, the country formulated three new market development guidelines: vigorously developing inbound tourism, standardizing the development of outbound tourism, and comprehensively improving domestic tourism,"

"Policy-wise, the country supports outbound travel,"

When it comes to outbound travel, policy support is the primary condition.

"From the perspective of actual demand, with the increase in urban population, increase in disposable income, the depreciation of many international currencies relative to the RMB, the relaxation of visa policies year by year, and the steady increase of international routes, my country has set off a craze for overseas tourism,"

“Since 2000, the number of domestic outbound tourists has maintained a compound annual growth rate of 19%. Especially last year, the number of outbound tourists reached 28.85 million, an increase of more than 40% from the 20 million in 2003. ,"

"The number of outbound tourists in the first two months of this year also achieved an increase of more than 10% compared with the same period last year."

"Furthermore, judging from the structure of the outbound population, although the number of people traveling abroad for both private and business reasons is increasing, the proportion of people traveling abroad for business continues to decline. This shows that the number of domestic residents traveling for leisure is not only in absolute numbers. growth, and the overall proportion is also expanding,"

"According to data provided by relevant departments, last year, the average expenditure of our country's outbound tourists was 4,234 yuan, which means that our outbound travel is already a large market worth hundreds of billions,"

Fan Hai stood in front of the big screen, "To sum up, based on the information we have, we believe that it is a very appropriate time to launch the tourism project proposed by Mr. Feng that focuses on outbound travel."

Jin Ling wrote a few words on the information in front of him, raised his head and said to Fan Hai, "Tell me your specific plans."

"In the past year or so, 28 colleagues and I from the tourism project preparation team have traveled across four continents and visited 31 countries and regions. Of course, in the end, due to many reasons, including although the EU as a whole, the We have signed an ADS (Approved Tourist Destination) agreement with us, but judging from actual operations, many European countries are actually still very cautious,"

Everyone knows the reason for this, but it is not easy to explain.

One of the main reasons why many European countries are wary of domestic tourists at this time is that there have been many cases of our tourists "disappearing" in Europe, that is, stranded without returning.

At this time, Europe still has considerable appeal to many people in the country.

"So in the end, we focused on Asia, including the popular Singapore, Malaysia and Thailand, as well as the two special administrative regions of Hong Kong and Macau that have allowed free travel for mainland residents,"

“With the strong support from our colleagues at Youjia Convenience and Holiday Inn, the preparations we have made are enough to support us in fulfilling Mr. Feng’s request for citizens to travel abroad happily, securely, worry-free, secure and comfortable. , put it into practice,”

“Based on the principle that our group has always been focused on being refined but not doing too much, our specific implementation plan is to initially use Thailand tour as the main body of our promotion. Thanks to our increasingly comprehensive convenience store network across Thailand, we will We will provide 'five-hearted' services to domestic tourists traveling to Thailand, so that they can go happily and return happily when traveling in Thailand."

"In order to achieve this goal, we have made the following preparations. First of all, we must resolutely prevent our compatriots from spending money to travel, only to spend money to suffer..."

"Secondly, we have established close ties with Thailand's security department to ensure the personal safety of tourists to the greatest extent..."

"Third, the setting of the tourist route is the best combination of the best after our team members spent a lot of energy and time on-site experience..."

"...In terms of ensuring the safety of tourists' property, we have selected the local specialties that domestic people like to buy most when they come to Thailand. To this end, we plan to set up a display center in Thailand to show that after our careful selection, the quality is guaranteed. Affordable product,”

"The main purpose of setting up this display center is to provide domestic tourists with a credible comparison. We don't want them to spend more money or even be deceived when buying things they like in Thailand,"

"To this end, our exhibition center also has a ruby ​​and sapphire counter that domestic tourists will love when they come to Thailand..."

"We are also planning to move this display center online. If domestic tourists like it, they can place orders at the display center or online,"

"According to our analysis, domestic tourists have always accounted for a large proportion of shopping consumption when traveling abroad, accounting for more than 50%. We hope that sales in this area can effectively improve the competitiveness of our Thailand tours,"

No wonder this section has been spent so much space, Xiao Zhijie thought to himself. He believed that with the good foundation of convenience in Thailand, tourists traveling to Thailand via Jiasheng Travel would most likely choose this exhibition center after comparison. The main reason why I buy my favorite Thai specialties here is because I feel safe.

You know, Jiasheng Tourism, with the blessing of Feng Yiping's reputation, will never do anything to fake it, pass it off as good, or rip off customers at high prices.

"We believe that this plan is feasible. Then, the next question, which is the purpose of calling everyone here today, is the soon-to-be-listed Jiasheng Tourism, among convenience stores, hotels, Tongcheng.com, and e-commerce. Negotiations on related issues, mainly sales issues,”

"I give everyone a month. I hope that in one month, we can see our convenience stores add a new business of recommending Thailand tours to users, as well as other related companies,"

As Jin Ling said these words, the Jiasheng tourism project was officially launched.