Chapter 635? Telling a Story

"Dilai, tell the website operation and maintenance personnel, I want to delete a post..."

The promised thing still needs to be done, he called Delay, "right now, I'll wait in front of the computer."

"What post? Okay... I'll take it down."

Di Lai hung up the phone, and quickly called back to say that it was done. Song Ya refreshed the next page, and sure enough, the long discussion was gone.

He called Barenboy again, who was naturally very happy and thanked him on behalf of his 'student'.

"I have recently started to receive similar requests. Looking at it now, it is definitely the paper media that the Internet will replace first."

A few days later, DeLay brought Alicia and DTS' CFO (Chief Financial Officer) who was in charge of listing to visit A+ Records, "For example, AOL (America Online) took advantage of their Internet interface to launch a news website. And the BBS community, the influence is growing."

"What do you mean?" Song Ya asked.

"I want to expand the American music website to become a news website for the music circle. Now many people in the classical music circle like to discuss in our BBS section. Why can't we expand the territory to the pop music circle? That's comparable to classical music. The number of users of the guys who look down at such a small point and don’t look up is too high.”

Delay began to draw a magnificent blueprint again. Among his two old brothers, he has developed ten thousand times better than Al, although Al is now a well-known singer, a celebrity in the Chicago music circle, and a regular guest on talk shows. Very contented.

But for Song Ya, Di Lai has his own problem, that is, he wants to mortgage and reinvest all the profits and even the forward profits of A+ Audio, so that he can get the maximum benefit when the equity incentive period expires. This proposal Don't think about it, it must require more investment in Internet hardware.

"Yes, I agree in principle."

Song Ya really didn't want to make small moves on his expected equity. He always felt that he was treating his gentleman's belly with a villain's heart, but this also shows that Dilai is becoming more and more mature. His current thinking and behavior are professional in the United States. The manager's usual response, as long as he doesn't play tricks like Columbia Pictures' Guber does.

He also thinks it is a good opportunity to expand the influence of the American music website to the pop music circle. Although he seldom sits in front of the computer recently, he still knows the stock prices of many companies in the Internet sector, such as AOL, such as buying Palm's USR (United States Robotics Company) is skyrocketing.

Barenboy didn’t ask for anything from himself, so he wouldn’t be so active in asking the Scott brothers to come to Chicago to meet with him, but the creation of this demand is almost free for him, just delete a post, which is what traditional media generally do. The 'convenience' possessed is also power to some extent.

The two sides talked about the topic, and the countdown to the listing of DTS has entered, and now it is preparing to start the road show stage. In addition to some advertisements for investors, it also held a promotion meeting on Wall Street.

"The presentation was not as effective as expected."

The CFO of DTS has been very busy recently, and the white man in his forties seemed a little depressed, "The market is not very optimistic about the prospects of an audio technology company. The biggest problem is that they don't think we can compete with Dolby Laboratories and Sony. SDDS."

"DTS already has a good market in the film industry, doesn't it?"

Song Ya asked: "Now more and more film companies have begun to include DTS in the audio format of new projects in order to increase the number of theaters. It is juxtaposed with Dolby and SDDS. When I watch new Hollywood movies, there are usually copies of the film. There are audio codes compatible with three formats."

"Yes, our business situation is fine."

The CFO nodded, "But the IPO is actually a process of public financing. We need to explain to investors where we want to spend the raised money and what the expected benefits are. Essentially, we want to say a good idea that everyone recognizes. story. If we are only satisfied with standing firmly in the professional theater market, why bother to go public? We can achieve up to one-third of the professional theater market,

Or one of the three surviving companies, the market was not big..."

"What's the selling point of our story?" Song Ya asked.

"The share of surround sound in home theaters is much larger for ordinary users than for professional users. Our president Terry Beard intends to focus on the next generation of home audio-visual media, that is, the SD disc format. Only such large-capacity discs can Surround stereo music files with a large amount of data are added. Therefore, we will use the money after the listing to acquire a series of small and medium-sized technology companies that hold relevant patents, and squeeze into the supporting industry of the SD format.”

"But the problem now is that the SD format may not win. Our camp has Toshiba, Time Warner, Panasonic, Hitachi, etc... Toshiba was collectively disgusted by Americans because it bought the Rockefeller Center and exported machine tools privately. Panasonic It is also about to sell Universal, and its influence will inevitably drop."

The CFO analyzed one by one, "Our opponent is the DVD alliance formed by companies such as Sony and Philips. Sony has Columbia Pictures and Columbia Records, and there are MJ, Mariah Carey, you, Celine Dion, Barbra Streisand, Michael Bolton. Waiting for the most popular singer of this era. Philips has Polygram, and last year it also bought Motown and DefJam Records and other influential music product upstream companies. Their VCD standards are also well promoted in underdeveloped areas. "

"The market is more optimistic that they will win, and we... will tie at best."

"Aren't the two formats compatible?" Song Ya asked.

"Technically, there is definitely no problem, but the next generation of audio-visual media standards is accompanied by a huge market. Belongs to the Panasonic camp.”

"I understand." Song Ya probably figured it out, "Then you came here because I want to..."

"We need your help to support the SD format and DTS listing platform, endorsement, just like you support those politicians."

The CFO answered frankly: "You are not only a popular star, but also the inventor of the famous saying 'pig on the wind' in the investment circle. Maybe everyone needs to rely on your luck now."

"No problem, it's our common business."

Song Ya agreed, "You can discuss the specific itinerary and statement with Dilai, Linda and the others. As long as I have time, I will try my best."

"Okay, thank you Mr. APLUS."

The CFO left happily accompanied by DeLay.

"What do you think? Alicia." Song Ya saw that Alicia stayed alone on purpose, and knew that she had something to say.

"I?"

Alicia smiled sheepishly, "I don't know much about this, I only focus on the legal work of A+ Audio, and guard your related interests after DTS is listed. APLUS, uh, your record company... intends to change A law firm?" Alicia asked suddenly.

It’s really straightforward and greedy. Do you really think that I gave you the legal business of A+ audio because of your good service? "Not yet. I am very satisfied with the services of Goodman and Hamlin Law Firm." Song Ya refused.

"That's it..."

She stood up in disappointment, "That won't bother you, you must consider my law firm if you have a chance, goodbye?"

"Yes, bye."

Song Ya shook hands with her, looked at the graceful back of this beautiful mature woman who turned away and nuzzled, suppressing the urge to whistle.

"Jim Clark."

Linda walked into the office with her mobile phone in hand.

"Hey, APLUS, I've decided to list Netscape Operations this year. At that time, you will help us to make frequent appearances, meet investors and brokerage representatives." Netscape boss Jim Clark changed his usual indifference and was very affectionate. said loudly.

"No, listed?"

Song Ya was taken aback, this is where it is going to be listed, no wonder Jim Clark said that DTS is as slow as a snail, and the pace of this listing is too fast, "If I understand correctly, where is Netscape's current profit direction? Didn’t find it? What story can we tell investors?”

"As for the story, it depends on the level of the storyteller. Netscape will make a professional version and sell it at the same price as buying software. Isn't there a profit?" Jim Clark replied.

"But the current trend in the Internet industry is free and free sharing..."

"The story is not necessarily based on facts, regardless of the atmosphere, our advantage is market share, everyone is using our browser, so we can make a lot of money through this advantage, can't we?" Jim Clark laughed.

"What big money? Like?"

"For example, we can allow users to directly access our browser client, and use various software services such as Office without operating systems such as Windows and UINX. Think about it, what level of software is Windows and Office? Microsoft is now What's the market value? Huh?"

"Bypass windows? Will Microsoft be happy?" Song Ya was shocked.

"I don't care if Bill Gates likes it or not, but we have a story." Jim Clark replied.

()

Please remember the first domain name of this book: . Mobile version reading URL: