Chapter 195 Shameless Hunger Marketing
"Get rich! This time I really want to get rich!"
Hilton grinned from ear to ear. After so many years of business, this is the first time that all the inventory has been cleared on the morning of the first day of opening!
That's right, all the inventory was sold out in just one morning!
The order that needs to be delivered by the staff as soon as possible has been queued for a week!
Even though Tang En's estimates were very optimistic at the beginning and he had prepared a lot of spare goods, he never expected that the situation would be so hot!
Although they still wanted to continue their business, they had nothing to sell, so Hilton had to ask Dunn to go back to Ellington immediately to replenish the stock.
However, to her surprise, Tang En refused and asked her to close the door and leave work early.
"Why?"
Hilton was puzzled: "Obviously the sales are so good, as long as we replenish the stock, today's sales and profits will probably be an astonishing figure!"
"It's an illusion."
Tang En explained with a smile: "Because it's a new thing, coupled with the pursuit of the upper-class nobles, it has led to a wave of pursuit by many people, but in fact this wave of enthusiasm is a very short-lived impulse."
"Then we should use this impulse to make them consume!"
"No, what we have to do is to prolong this short-lived impulsive orgasm."
"extend?"
Hilton froze.
"Yes... Look at those people outside, how eager they are to buy an air conditioner or other convenient products under the stimulation of those big nobles..."
Of course Hilton noticed the fanaticism on the faces of those people, they looked like they wanted to throw money in your face and walk away with their things immediately.
"However, once they find that we can satisfy their desires without limit, this impulse will soon cool down, because they find that things that seem rare are actually not so rare, and they are not so rare. needs, so their desire to buy will be reduced.”
"Then what should we do?"
Hilton was fascinated. What Tang En said was something she had never noticed before. How could they have so many ways to do business?
Elsa next to her couldn't understand what they were talking about at all, and looked at Tang En with Yi Liya without knowing it.
The corner of Tang En's mouth turned up, and he said lightly: "But if we tell them at this time, we have very few things, and we may not be able to buy them if we have gold coins. We can only grab them desperately, and even need a certain amount of luck. Good luck." You can only buy it if you buy it, so if it is superimposed with the current craze, what effect do you think it will have?"
Hilton just thought about it for a while, and immediately widened his eyes, and looked at Tang En with admiration: "They will always be in a situation where they want to buy but can't! The desire to buy will become deeper and deeper—oh my God! Lord My lord! You are simply the god of business! You can think of such a way!?"
"Oh hehehehe...it's really nothing, it's just a simple hunger marketing..."
"Hunger and thirst marketing...It really is hunger and thirst marketing, taking advantage of their thirsty psychology, deliberately not satisfying them to expand their desires and needs..."
After understanding the method, Hilton quickly figured out the reason. After all, blind spots in thinking are blind spots, but her years of experience are not in vain.
"Yeah, that's the trick."
Tang En was very relieved that Fiona had indeed found a good helper, and it was easy to get through.
"In addition to what we just said, we can also do this..."
Tang En muttered to Hilton in a low voice, and Hilton listened intently, amazed for a while, suddenly realized for a while, and all expressions turned into admiration for Tang En in the end.
The lord's talent in business is beyond words!
"Then I'll leave the next thing to you, let me see your performance."
"No problem! Leave it to me without worry! Your lord!"
After listening to Tang En's arrangement, Hilton hurried downstairs with the things he had prepared earlier.
"Sorry, sorry! We are off work! All the products have been emptied, if you want it, please go early tomorrow!"
Some people who came too late and didn't buy anything immediately got angry: "What!? Out of stock? How do you do business!?"
"I'm so sorry."
"Damn! They all bought it, but I didn't buy it! How can I tell the master when I go back!? Damn it! You will kill me!"
"That's your business, I'm really sorry."
The sudden closure of business naturally aroused the anger of some nobles who were relatively slow in efficiency. They were not as well-informed as those big nobles, and they were a little slower to get the news. Come - I didn't expect it to be too late!
Facing the complaints and anger of those people, Hilton showed a slight smile on her face, and she said loudly: "Our Datang Chamber of Commerce understands everyone's eagerness, and we really want everyone to feel the convenience of our products as soon as possible. , We do not want to see such a thing happen.”
This is not nonsense! How can anyone be scolded for being rich but not earning?
After listening to this, a group of people secretly slandered.
"So, after my vigorous negotiation with the boss, we will replenish the goods overnight tonight, and we will have sufficient supply tomorrow!"
"Tomorrow's stock is tomorrow! If we come late tomorrow, won't we be unable to buy it again! Can you guarantee that tomorrow's stock will be enough?"
"Exactly! The most important thing is whether we have enough goods for tomorrow!"
Seeing the enraged guests, Hilton became agitated instead, and the lord really hit the mark!
Hilton didn't make promises or comfort them as usual, but instead said with a heavy face: "I'm sorry, I can't guarantee this either."
"What!?"
Those people just complained subconsciously, thinking that this situation would definitely not happen tomorrow, who knew they would hear such an answer?
So a group of people were dumbfounded.
If tomorrow's goods are still not enough, wouldn't they still have to wait? How should their master face the showing off and ridicule of other nobles? What kind of punishment awaits them! ?
"Are you kidding!? The supply of goods is not guaranteed, why are you opening a store in Alynz!"
"That's right! Are you kidding us!? Although my master is not a big shot, he is not something a businessman dares to fool!"
"Sorry, please listen to my explanation!"
Hilton sighed, and said: "I don't think you understand how difficult our product production process is! We use the most advanced and incredible process in Prandal! Our products are strictly tested and produced under control. To ensure that each product is qualified and durable, we will engrave the Golden Dragon trademark of our Datang Chamber of Commerce on it only if it passes our test."
"In addition, our products also contain the power of magic. I think even you have heard of how difficult it is to describe and test the magic circle?"
A group of people nodded subconsciously. They have all heard about how difficult it is to draw a magic circle.
"And in each of our products, there is a magic circle carefully drawn by our specially hired magician-that is the miniaturization of the magic circle! The difficulty will be even more terrifying! So the failure rate is very amazing!"
Hilton said excitedly: "For every ten...one hundred products we produce, ten will fail! But we control the quality control and prevent these unqualified products from leaving the factory. Because we have such strict requirements, Therefore, our costs remain high, and it is difficult to increase production! That’s why our products are so expensive!”
I see!
After hearing Hilton's explanation, these people suddenly realized, no wonder these things are sold so expensive, where is the cost of others!
"We also hope to reduce the cost and price as soon as possible, and then let more people enjoy the convenience of our products, but it is too difficult in the short term. Only more magicians condescend to join us, we This will be achieved more quickly.”
After expressing emotion, Hilton continued: "But before that, please forgive us that our production capacity cannot keep up with everyone's needs."
"Oh, well, I didn't expect you to be so embarrassed..."
"Yeah, seeing how well-designed their things are, it must have taken a lot of effort. The shell alone probably took a long time to be crafted by a blacksmith..."
The guests forgave Hilton, and most importantly, Hilton gave them a reason to go back and explain, so they calmed down.
Seeing that their emotions had been aroused by her, a smile flashed across Hilton's mouth, and then she suddenly changed the topic and said, "But we have also considered the situation of the guests, so we have thought of a middle solution."
Immediately someone asked, "What's the solution?"
"It's very simple. Our products will only be replenished partly every day, but you can start to pre-pay the deposit and arrange the numbers from today. From tomorrow, we will sell according to the order of the numbers you arranged."
"The deposit for each number plate is 100 gold coins. Please don't be surprised. This is to prevent some people from maliciously ranking the number. The so-called deposit means that you have ordered the goods, and the gold coins will be directly converted into the price of the goods. You can rest assured."
Hilton pointed to a window that had been opened at the door and said with a smile, "Although we got off work early, this window will be open normally. If you are interested in buying, please go to the queue as soon as possible..."
As soon as Hilton finished speaking, there was chaos in front of the window!
"Haha! I'm the first! I want to be numbered! A Viscount exclusive air-conditioning package!"
"Damn it—a Viscount! My master is the Earl of Howl! Give me a—"
"A mere Earl Hal dares to be arrogant!? Get the hell out of here! My master is the Marquess Cooper!"
Seeing them crowded there for an account, Tang En was very relieved that it was finally not the time to grab an account by himself...
Let you scumbags see the horror of hunger and thirst marketing!