I’ll Add Points To All Things

Chapter 801 Negative News Explosion

"Legend of Wulong", as a blockbuster new drama in the middle of the year on Mango TV and Tianlan TV, is itself highly valued by Taiwan.

In addition, the director attended the press conference, which made them mistakenly think that the show might have some inside stories that they didn't know. So I paid more attention to it.

Therefore, due to various reasons, it is logical for this drama to get the best publicity resources from Mango TV and Tianlan TV.

The two satellite TVs not only invited the team of "Legend of Wulong" (mainly Han Yi and a few other stars) to advertise on their ace variety shows. Moreover, a large-scale release of trailers and promotional videos of TV dramas has been launched on its own channel.

That's all, in order to make this drama a good result, the two satellite TVs also specially hired a professional marketing planning company. And mobilized many stars who cooperated with their station to repost and create momentum on Weibo.

Dozens of first- and second-tier stars, with 400 to 500 million followers, immediately made the whole show popular in front of the people of the whole country.

Especially such a large-scale repost and publicity. Immediately, many, many people knew that there was a drama to be broadcast in a month, and this drama was still invested with an investment of 200 million yuan. After half a year of silence, Han Yi starred in a big production, and they all looked forward to it. Some netizens who were attracted by the trailer also began to leave messages under Mango TV's Weibo, asking for more clips to be released.

Seeing this, Mango Satellite TV, the first broadcast platform, released two pilot films in response to public opinion to satisfy everyone's hunger.

After the pilot film was released, Mango TV didn't know what kind of relationship it had established, so it found some state-level official media to give its previews a thumbs up.

As early as two years ago, "official media praise" has become one of the publicity methods for TV dramas and movies. There are many advantages to this method of publicity. One is to protect the TV series to be broadcast as much as possible to avoid being clicked by a certain big scissors. The second is to borrow the endorsement of the official media to boast about the quality of the TV series.

After all, the official media has liked it, and if nothing else, at least it is worth watching.

After being praised by the official media, Mango TV was not idle. They also recruited many professional entertainment media to conduct in-depth interviews with Han Yi and other protagonists. They also began to lay TV drama posters in major cities across the country to carry out multi-faceted publicity. .

This kind of overwhelming publicity, the effect is almost immediate, greatly increasing the number of searchers and followers of "Legend of Wulong".

This also led to...Zhao Licheng very smoothly signed network authorization agreements with Youku, Fujixun, and Leshi, and the price was also sky-high: 60 million for each platform.

With the signing of the agreement of the three major online platforms, they are equivalent to boarding a warship, so they also began to assist in the promotion together.

Offline and official, there are two David TVs, and they are taking advantage of their own Internet companies: they have started to hire trolls to create topics on major film and television drama websites, online media, forums, etc., so that fans can discuss in depth, arouse their curiosity.

When promoting, the topic directions of these online platforms are also different.

There is a "cinematic texture" hype. Some hype scenes, costumes, color palettes, and props are highly restored. Some hype that this drama has been "prepared with great concentration and polished for many years". There is also hype about the production method of "traffic + drama bone" for film and television dramas.

The benefit of this is that "Legend of Wulong" really became popular, and it became popular before it was broadcast.

There are discussions about "Legend of Wulong" everywhere,

【Have you heard of it? There's a blockbuster coming soon. 】

[I heard that it's called "Legend of Wu Yan". I watched the trailer and it was absolutely stunning. Be sure to watch it then. 】

[I plan to watch it too. Han Yi is really beautiful like a fairy in it. I can't help falling in love with a woman. 】

[I heard that the palace fight is very interesting. I heard there is blackening. 】

[Anyway, it's very interesting. 】

The Internet is full of this kind of discussion with anticipation.

This also made many people in the film and television circle a little jealous.

Everyone knows that if "Legend of Wulong" goes on like this, as long as the quality is good, it will almost explode 100%. Coupled with this theme, Han Yi's impact on the first-tier stars is almost a certainty.

Everyone was watching the follow-up development of this drama, and Han Yi's promotion path. Also waiting for the broadcast of "Legend of Wulong".

After all, the publicity is all false, and only when the quality of the series can keep up can the effect of the publicity be exploded.

However, it is not that no one has seen the problem from this large-scale publicity: the anticipation of "Legend of Wulong" has been hyped a bit too high.

Audiences are smart and rational, and they won't think a show is a good show just because it's well advertised.

Now that "Legend of Wulong" has been hyped with so much anticipation, once the quality is mediocre, it is likely to attract huge backlash.

Even if the quality is not bad, it may not satisfy the audience.

So many, many caring people are watching the changes, and there are also many caring people who have some different ideas in their hearts...

And when everyone had different ideas but hadn't had time to do it, Su Yang, who had been paying attention to "Legend of Wulong", did it...

...

Wednesday.

Just when "Legend of Wulong" was promoted for a week, it became popular before it was aired.

Suddenly, in the film and television forums and websites that were advertised before, some posts suddenly appeared at the same time.

Those posts were all anonymous or small-scale revelations, saying that Jiadian Film and Television Company and Miss Mi’s company were involved in tax evasion during the transaction process.

Han Yi's liquidated damages did not come from the public account of Jiadian Film and Television Company, but Han Yi called Miss Mi personally.

They suspect that there are some things that are illegal and operate in the dark.

Immediately afterwards, various social platforms began to spread the news that the relationship between Su Yang and Han Yi was unusual, and this TV series invested several hundred million yuan for Han Yi. Moreover, the remuneration given to Han Yi by this TV series does not match Han Yi's normal net worth, which is suspected of money laundering.

When talking about this matter, those people vividly told how much the crew had to spend, and how much Han Yi had to spend. I want to prove that although this movie invested 200 million yuan, it didn't spend that much money. The money has been embezzled and the show is a rotten movie.

After that, there were suddenly more stories about Su Yang's family history on Weibo, saying that the taxation of the company started by Su Yang had been opaque and had many problems.

Now "Legend of Wulong", Han Yi, Su Yang, and Jiadian Group itself are the most popular. It belongs to its own hot search physique.

As soon as these shocking news broke out, it immediately attracted the attention of many, many people.

The people who eat melons come rushing one by one, brushing the posts, eating melons, and sighing loudly,

【seriously? Was Han Yi's liquidated damages paid privately? This may indeed be suspected of tax evasion. 】

[Why are you suspected of tax evasion? I don't understand, please explain. 】

[Because normally, this kind of cooperation needs to be invoiced, and stamps, value-added tax, etc. must be paid for invoices. And when the company makes a profit, it has to pay income tax. Transferring to Miss Mi's personal account also pays personal income tax. Combining a bunch of taxes, it is about 18%. But Han Yi called Sister Mi directly, and all these taxes were saved. Sister Mi saved so much money, it is likely that she negotiated with Jiadian Group to lower the price for Jiadian Group. 】

【I see. 】

[Compared to tax evasion, I think the money laundering in "Legend of Wulong" is more troublesome, right? In the beginning, I went for big investment and big production. If it is really a money laundering work, it must be bad. 】

【Yes indeed. Not only is it rotten, but they also paid for Mango TV. Are you taking over? 】

[The two satellite TVs are state-owned assets, so this is a big problem, right? 】

Compared with Han Yi and "Legend of Wu Yan", Su Yangfa's family history is not very attractive, but because of the "leading" of these two topics, many people will chat by the way.

The result of this is that these topics immediately began to capture the rankings of major websites, and began to spread more and more widely.

And some people who have been watching "Legend of Wulong" and Han Yi's jealousy are all gloating at this moment. Some celebrities even secretly liked some of the specious microblogs to guide public opinion and make the hot spots even more explosive.

Apart from liking and eating melons, most people in the entertainment industry are actually guessing who did it in private.

After all, this kind of thing seems to be done by someone with a heart.

When "Legend of Wulong" was about to go live, there was such a commotion, obviously because he didn't want "Legend of Wulong" to become popular, and it was obvious that he didn't want Han Yi to take off.

In the beginning, the target everyone locked in was Miss Mi.

After all, as Han Yi's job-hopping, she is the most unfavorable person in the "Legend of Wulong" fire.

But once this matter is found out to be true, Sister Mi will not be able to escape the guilt, so everyone denies it.

Because no one could be found after all kinds of inquiries, everyone could only wonder if Han Yi and Jiadian Film and Television's competitors did it. For example...those first-line stars, several large entertainment companies, brokerage companies, etc...

But at this time, those first-line stars, large entertainment companies, brokerage companies, and even...Wang Jiang all looked confused.

Because when they saw that "Legend of Wulong" was going to be popular and Han Yi was going to take off, they really wanted to mess with them. But... not yet.

After all, the promotion of "Legend of Wulong" was too fast, they didn't plan ahead, and they didn't have ready-made black materials, so they had to look for them.

This has not been found yet, it was exposed.

So they all looked confused: who the hell... who is so quick and knows so much information.

After analyzing for a long time, they felt that they did not have the ability to do this kind of thing with the resources and contacts in the circle.

In addition, those revelations also involved Su Yang, and they couldn't help but wonder... Could it be the enemy of the Jiadian Group?

After all, Jiadian Group is now rising in the whole country. Although it has not yet reached the level of a first-tier large company, no one doubts that it will definitely become one of the giants. It may even surpass Fujixun and crush Ahri.

Then it is possible for the big forces who don't like Su Yang to make a move.

At this time... Su Yang's enemy, Wang Jiang, was also confused.

He does have these black materials in his hands. It was all passed on to him by the middle-aged man he sent out after summarizing. Although the middle-aged man was arrested by Su Yang, the information was still in his hands.

But...he never thought about sending the messages because he knew they were useless.

He needed the black material to arrest and control Su Yang reasonably and legally under a legitimate pretext. Win the battle. Instead of spreading it out...

So when he saw these hot searches and black material, Wang Jiang was completely dumbfounded.

He called his subordinates, inquired about it, and after confirming that they had not sent these things privately, he sat on a chair and remained silent.

If it wasn't spread by yourself, then who?

Wang Jiang is a smart man. As soon as this question echoed in his mind, he came to a conclusion: only he and Su Yang knew the information, if not, then Su Yang must have done it.

But... why did Su Yang do this?

What is the purpose of spreading these negative news when his TV series is going to be popular, his stars are going to take off, and his group is in full swing?

Wang Jiang pondered quietly for a long time, but couldn't figure it out...

He felt that he might be old and didn't understand the thoughts of young people at all.

The current back wave is really too weird. What he did was unconstrained and unconstrained, which was completely unimaginable and incomprehensible.

After complaining in his heart, Wang Jiang could only wait and see what happened. He felt that no matter what Su Yang thought, at least he wouldn't suffer...

In the online world, negative news will always spread more widely than positive news.

Things are easy to understand. You hear that a movie is good, and you will only recommend it to people around you unless you verify it yourself and it is really super good.

But if there is a well-known star cheating, and a company just kneels down and licks it as daddy as soon as it is threatened by Yingjiang, then there must be countless groups chatting, discussing, and spreading the word.

Therefore, those people who didn't pay much attention to trending searches, celebrities, and TV dramas were also influenced by the people around them to know about it because of this negative incident.

Therefore, many users and audiences who had not been reached before have heard that there is a star named Han Yi, there is a play called "Legend of Wulong", and there is a company called Jiadian Films. It seems that something went wrong.

And with the spread of negative news, Jiadian Films was also in chaos.

As a company expanding the special effects industry, it would be great if Jiadian Films could invest in and assist in the filming of TV dramas. Faced with such a sudden situation in publicity, there is no way to deal with it.

So they reported to the group as soon as possible and found Mr. Bao Zong Li Zijun and Zhao Licheng.

But I don't know if it was an illusion, but when they called to report, they felt that Zhao Licheng and Li Zijun seemed very calm, as if they had already known about it.

There were a lot of doubts in their hearts, but they didn't know where to ask, so they could only hang up the phone resentfully, and comfort themselves... Anyway, they reported it to the group, and the two executives didn't care, so let the group handle it Bar.

But as soon as they had this idea, calls from Mango TV, Tianlan TV, Youku, Leshi, and Fujixun all came in, and things got simmering...

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