Chapter 1039 Free Antivirus
"Swordsman Love". Only a high level can truly experience the game Xiaoether. Online game!
"By the way, Minister Qiu, remember, you must prevent account hacking from happening. Now that the player has finally leveled up, if the account is lost or stolen, it will be self-evident to the blow to the player." Lin Feng exhorted.
Qiu Xin nodded. In fact, this problem is not only a problem of "Swordsman Love", but also a problem of all online games. While "Second World. Launched "Second World Plus. Anti-theft "black circles." Although there are millions of people who buy it, more players do not buy it because they think it is expensive. If there is a Trojan hacking incident, these players who have not purchased these anti-theft tools must suffer heavy losses, and the disappointment and depression at that time can be imagined.
Although the player's account was hacked, it was largely due to logging in to some unhealthy websites, or gossip, and was planted a Trojan horse without knowing it.
To a certain extent, this is the player's own fault. But the customer is God, God is depressed, God is unhappy, and the unlucky ones are these enterprises or companies that need "God".
"Everyone, is there any good way?" Lin Feng asked, tapping his fingers on the table. Everyone looks at me, I look at you, there is no good way for a while. I have used all the methods that should be used, such as reducing the price of anti-virus software, launching absolutely safe anti-theft tools, launching electronic security cards, etc., but it is not that players find it troublesome. It's just that players don't want to spend more money, which makes account hackers extremely rampant, and it also makes the "Second World. Network Security Department" a headache.
"Boss, I think the best way is to let all players install our "Network Shield" to protect the computer. Now our company's "Network Shield." It is already possible to protect against the pasted Trojan horses on the market. Mu's virus refers to that it has been discovered, but there are definitely viruses on the market that have not been widely spread. It is conservatively estimated. As long as the player installs one in the computer, it can basically prevent account hacking incidents, and at the same time provide protection for the player's computer," said Zhang Yuan, director of the network security department.
Lin Feng looked at Li Yuan, this. The man who opened the network shield for his company was also a former classmate of Liu Yingying. Later, at a class reunion, Lin Feng met him and learned that he worked as the technical director of "Rising". He dug him over and became his own Kevin Mitnick, the director of the company's complete network protection department, is an invisible person due to his special status, without any real power, but authorized by Lin Feng, he can mobilize all resources.
Li Yuan looked at Lin Feng and continued.
"Boss, at present, the key is to make these players willing to install our network shield Li Yuan said with a frown.
Getting players to be willing to install "Net Shield." That's not an easy task. There are too many antivirus software on the market now. Although "Network Shield. The fee is low, you only need blunt money for one day, and the monthly usage fee is only the old yuan, but this is the yuan. Many players are unwilling to use it. It's very simple, they have more "free" antivirus software that can create God uses.
Of course, the so-called "free" does not mean that it is really free, but refers to the genuine anti-virus software that has been cracked by someone, and anyone can download it for free and use it.
Under the premise of having an absolutely free lunch. No player would be willing to pay for something that is charged, even if it is only a mere RMB, and it only needs to account for RMB a month. In this regard, Lin Feng can only sigh with emotion, the Chinese are too poor. Of course, it can only be said. The Chinese are used to free things, and have forgotten the hard work and painstaking efforts of the original creators. In Lin Feng's opinion, if everyone is not too tight, it would be better to support the original version.
"If players are afraid of spending money and are unwilling to install "Network Shield", then if we install "Network Shield". It's free, so players are still willing to install it! "Lin Feng said carefully every word.
what, free! When Li Yuan heard this, he became anxious immediately.
"Boss, this" net shield. But our dozens of technicians worked hard day and night to develop it. If it's free, doesn't that mean it's completely worthless. How does this make us techies think? " Li Yuan stood up with a little jump.
Although "Net Shield" had previously sold millions of copies. But compared to China's antivirus software market. But it only occupies a very small market share, and the prospect is very bright. Li Yuan believed it. With the development of the Internet, as more and more people use computers and connect to the Internet, the virus will spread throughout the entire network like a plague. It's time to destroy the harmony and tranquility of the Internet. Special protection tools such as "net shield" are needed to ensure the safety of users, prevent computers from being damaged by viruses, and prevent some private personal information from leaking, such as phone books, various account information, and so on.
In Li Yuan's view, users pay a small fee for these private secrets that cannot be leaked. is very reasonable. If Lin Feng made it free, it would not only make the painstaking efforts of these technicians who worked hard to develop the software go to naught, but also give up this promising market.
Seeing Li Yuan blushing and thick neck, Qiu Xin and others at the side hurriedly comforted him, telling him to be calm and calm, and not to get too excited. Everyone can understand Li Yuan's excitement. After all, if it is anyone who releases the things they have worked so hard to develop for free, it is tantamount to denying their hard work.
Lin Feng did not expect Li Yuan to be so excited. But think about it, it was reborn in the past. After all, hard code words are stolen and posted in large numbers. For the cervical spondylosis and waist disease caused by hard work for ten hours a day, "seeing a sharp decline in strength. His car will suffer from the problem of sitting in front of the computer for a long time. Inhale "Shant disease. Or for a writer who lacks exercise for a long time, has a sallow complexion and a pale complexion due to not seeing the sun, it is indeed unfair and even cruel.
After waiting for Li Yuan to vent his emotions and recover, Lin Feng brought Li Yuan a cup of tea.
"Li Yuan, I can understand your state of mind, but you have to understand that this market is like this, users have become accustomed to a free lunch and are unwilling to pay for anything on the Internet.
Although I bought a piece of clothing outside, I was cheated by dozens of vendors. Hundreds of people are willing, but they are unwilling to invest a little money for their own computer protection. This is the current situation in this society, and this is one of the reasons why China's software industry cannot take off. "Lin Feng said seriously.
Everyone nodded. In fact, in China, not only the software industry is like this, but the game industry is even more serious. Originally, there were many excellent game development companies in China, but because of the rampant piracy, they ended up unable to make ends meet, and eventually closed down helplessly. Changing careers, even "Second World", a multinational game company with a market value of nearly 100 billion US dollars, its main business in terms of games is also online games. This online game that cannot be pirated is affected by the harsh domestic environment. force. As for the rest, there are only a few stand-alone games, which are aimed at player consumption groups, mainly European and American players. rather than domestic players.
It's sad to say, but it's reality!
"Since the market is like this, if we can't change this for the time being. The market, then follow the market! Linghu Chong said that there are some things that we cannot control, we can only control ourselves. Since the market is like this, then we should change ourselves. To adapt market, and then occupy the market!" Lin Feng said.
Everyone nodded, although they told Lin Feng about Linghu Chong's famous words. Quite a bit of a smile. But it was true. People cannot change the world, they are assimilated by the world.
"Boss, what do you mean? Could it be "Net Shield." After free, use the overall profit of the "Second World" to make up for it? Li Yuan said a little frustrated.
In his opinion. It is not impossible for Lin Feng to assimilate with the market, after the "net shield" is free. Relying on NetShield's leading anti-virus technology, it is enough to become the most popular anti-virus software. After all, for players, a free antivirus protection software is absolutely necessary. And when choosing from different antivirus protection software. Players will definitely choose free, even if it is slightly worse. What's more, the technology of "Network Shield" is at the leading level in the industry.
The people who need anti-virus protection software are not only game players, but also more office workers. Compared with players, the data in their computers is undoubtedly more precious. Compared with online game players, this group of people accounted for more than half of the anti-virus protection software. If "Net Shield" can occupy the market above Kouan and Anhui for free, "Second World" will be able to win a lot of popularity in the market by virtue of "Net Shield", and finally subtly influence these people into "Second World". User.
China has a population of 100 million, young people occupy around 100 million, and now there are only tens of millions of online game users, the market prospect is huge! From this perspective, it is not impossible for "Network Shield" to be free.
Lin Feng nodded, then shook his head, which confused everyone including Li Yuan.
"Hehe, take advantage of the "Second World for the time being." It is indeed a feasible way. However, it can only be temporary, not permanent. "In the second world, there is no department that loses money. I believe that as long as it is opened properly and operated well, We are "the second world. All departments can bring huge profits to the company!" Lin Feng said.
Li Yuan looked bewildered. Since "Net Shield" is free, how to make money!
Lin Feng smiled.
"Hehe," Netshield said. Free is just the beginning. In order to allow as many people in the market as possible to use our company's "Network Shield", it is feasible to choose free at the initial stage, but it will never be free forever! "Lin Feng declared again.
Li Yuan was completely confused.
"Shi, we can make gods and imitate Tencent!" Lin Feng frowned, showing a sly smile.
Emulate Tencent? Everyone was stunned, not understanding what Lin Feng meant.
"Everyone, Tencent is the first to launch." Is there membership service? "Lin Feng said.
"No!" Everyone nodded. When Tencent first launched "" . is completely free. Membership service was launched only later
Everyone's eyes lit up when they thought of this, as if they already understood what Lin Feng meant.
"Oh, so do we. We launched "Net Shield." After it occupies the market, we will launch a membership version on top of the free version and add some advanced services to provide players with more convenient and faster services. In order to collect membership service fees, Lin Feng said.
When everyone heard the words, they clapped their hands and rejoiced immediately! good. It is indeed a feasible way to imitate Tencent and launch membership services. You know, since Tencent launched the "" membership service, its profits have skyrocketed. Regardless of the fact that players who have opened the "" membership service account for one-tenth of the "" users, but compared to Tencent's "" Yiduo user base. , only one-tenth of the members, this is an extremely objective number.
Judging from this data, it can be said that a "" user owns a computer, and a computer needs an anti-virus protection software. If the membership service is launched in the future. Even if it is only one-twentieth of the activation ratio, the profit of "Net Shield" will be far away.
Thinking of this, Li Yuan excitedly started gearing up. If this is the case, then "Net Shield. Free of charge, it is undoubtedly a very successful business year." By the way, boss, ". Members have multiple privileges, such as other "o. When users go online, they can make gods to remind members, such as faster membership upgrades, etc., but our "Network Shield. Can't provide these services!" Li Yuan said with a frown.
Lin Feng laughed out loud upon hearing this.
"Li Yuan, Xiangju". Provided services, we can create more services. And it's definitely worth the money." Lin Feng shook his head and said.
"Excellent service". Li Yuan 1st Floor
"For example, we launched "Net Shield. After the membership version, Can God can automatically retrieve the latest version of the software installed on the computer and provide automatic updates. You know, now, more and more software is installed on the computer, but the latest versions of these software are correspondingly more and more. Not all users will search for updated versions of some software every day. To put it more bluntly, perhaps many users do not know where to find updated versions of these software. "Lin Feng said.
Everyone nodded. Isn't that right? Although more and more people use computers, most people only use computers to surf the Internet, watch movies, and play games. As for the others, they simply don’t understand, don’t understand, and don’t understand. As for updating these software, it is even more like Tian Fang Ye Tang.
If "Network Shield" provides this service. I believe that many users will be very satisfied with this function.
"In addition to automatically dialing the cable to update the software version, we can also provide a detection function for the user's computer hardware, so that the user can clearly know the type of the internal hard disk and graphics card of their computer, so that all players can There are quite a few. Moreover, we can also provide computer optimization services to help users automatically scan and kill system junk software and optimize services!" Lin Feng said.
scare! Everyone was shocked when they heard this. Lin Feng is tantamount to integrating several computer optimization software and auxiliary software on the market, but these software are very much needed by players, almost every computer is essential, but in the past, players had to install a lot of software, It is very troublesome to open different software every time. Now, Lin Feng has integrated it together, which undoubtedly saves a lot of links for all users, and I believe that there will definitely be users who will pay for this little convenience.
People like to be lazy. Obviously there are fast and convenient software that can be used by gods, so they will not choose troublesome ones. What's more, once you get used to this convenience, paying a little money for it is acceptable to users with a decent income. And these people who are willing to pay are undoubtedly the main potential game consumer groups cultivated by "Second World".
"Also, about the charging model. I think we can make a god to expand it!" Lin Feng spread his hands and said.
Expand the charging model? The crowd didn't understand what Lin Feng meant. "It's very simple. In addition to directly recharging with RMB to become a member, we can also provide phone card consumption. For many players who don't want to run away, recharging with mobile phones or landlines is undoubtedly a good choice. You know, many people can make free phone calls to companies or administrative units, and they don’t need to pay for these calls. They can use these calls to recharge and become members! Anyway, it’s a little money. For some administrative units It’s just a drop in the bucket, they don’t pay more than that for a casual meal, why don’t we help them benefit the people!” Lin Feng said with a sly smile.
Everyone smiled when they heard the words, but they didn't expect Lin Feng to even calculate this.
"Also, and the most important point. We can make gods to let users pass the "second world currency." Come and pay, recharge to become a member of "Net Shield." Lin Feng said.
Ah Xin, everyone couldn't help but cried out in astonishment. Use virtual currency to recharge to become a "net shield. Member, is that okay? Everyone is a little stupid.
Witnessing everyone's astonished expressions, Lin Feng acted like you were waiting. Spit up expression.
"Everyone, you need to know that our company's main profit-making project is online games." Lin Feng tapped his finger on the table and said.
Everyone nodded. As for the two heads of the hardware development department, He Guoyuan and Lu Zhiyi, they were embarrassed for a while. The hardware development department of "Second World" employs more than 10,000 people worldwide, but the profit generated is less than one-tenth of that of the game department with only a thousand employees. In particular, the funds occupied by the two major hardware development departments account for half of the company. above. This is too embarrassing for the two of them! Every time they have a meeting, the two feel a little ashamed!
"Everyone, you should know that if you want to get game currency in online games, there is only one way to play! If the player wants to recharge with virtual currency to become a "Network Shield." members, there is only one. Way One Game! And the game needs to consume point cards, consume point cards. It will bring us profit! "Lin Feng said.
clever! After everyone listened, Qi Qi gave Lin Feng a thumbs up, it was too shrewd. One link after another, this counts all users. In particular, this trick is more "poisonous" because when users who spend RMB to recharge to become members, now that many people can become members without spending RMB, and only use a little virtual currency, they must feel unbalanced. Once there is an imbalance in my heart, coupled with the official publicity, I am afraid I will enter the game world to try it out. Such a try. Maybe you will become a loyal game fan of "Second World."
"Li Yuan, as for how to integrate it, I'll leave it to you. I believe it will not be a problem for you and your technicians!" Lin Feng ordered.