Chapter 591: Sorting Out the Industry

"Listen to songs for free and download songs?" Dom grasped the point in an instant. He frowned and pondered for a while and asked with eyes brightening: "Is the membership fee charged every month? And he will continue to download beyond the number of downloads. Do I need to pay for the song?”

"Bingo got the answer right, but there is no reward." Yang Dongxu snapped his fingers: "The membership payment model is monthly. We can determine how much to charge per month after doing market research, and the member benefits will be incremental.

That is to say, when the first month's membership expires, if the customer chooses to renew in the second month, his membership level will be upgraded from level one to level two. In addition to the right to listen to songs for free, the number of downloadable songs increases from 20 to 25, and so on.

If we download songs that exceed the number of member downloads, we can also exit the package. For example, packaged packages such as 2 songs for 1 dollar, or 30 songs for 10 dollars, that is to say, try not to sell them individually to avoid users becoming impatient after paying too many times. "

"If a customer pays for one year, doesn't that mean he can download 75 songs?" Dom frowned.

Although this is just a hypothesis, in reality not everyone has a computer, and even if they do have a computer, it is inconvenient to carry it with them. So the number of basic membership downloads of 20 songs seems to be a lot, but in fact it is basically used up very quickly. Many members may continue to pay to download songs beyond the download limit, allowing Yiting to earn income.

The number of downloads of those 75 songs is too much. It is no problem to listen to a good song for a week continuously. In this way, 75 songs can basically be downloaded in a month without exceeding the membership fee. In other words, after one year, for large customers of this standard, Yiting can only charge membership fees but no additional fees.

"Don't be so short-sighted. If a large number of customers really choose to stick with paying for a year, you should be happy. Instead of feeling sad that you don't have the down payment for additional downloads.

And we should reward such customers. Therefore, after completing the full payment for one year, we should not give you 75 songs according to the basic algorithm, but 100 songs. If you also pay for the whole year in the second year, you can not only listen to the songs for free, but also download them for free. "

"Free download!" Dom was surprised again. He thought it was acceptable to pay for 100 songs in the first year to get a regular customer, but on the basis of 100 songs, it was completely free in the second year. This reward system In his opinion, it was too luxurious.

"Yes, if there is a customer who has not been there for two years, the membership fee will be missed for that month. We should treat such loyal customers with the greatest kindness." Yang Dongxu nodded affirmatively.

"But what about the copyright fees? The operating costs of our website are not low, maybe higher than imagined." Dom frowned even more.

"This mountain man has his own clever plan." Yang Dongxu's smile became cunning again, "Okay, let's put this problem aside for now. I am the largest shareholder of the company, and even if I lose money, I will lose the most money, and I am not a boss who likes to lose money. So I will solve this problem so you don’t have to worry.

The question you have to consider now is, in addition to the issues just raised, what other issues need to be resolved? Let us discuss them. Then make a membership system based on the general framework of the membership system I just mentioned. "

Dom thought for a moment, and since publicity and operation were not problems, the payment problem was also solved. At present, there is indeed no problem, so he shook his head: "There are no other problems for the time being."

"Okay, that's all for today's work. Tell us what you have to do and do it as soon as possible. For the song recording part, the people below can start to reserve the more classic songs from the four major record companies. Then the copyright will be negotiated. Just add it to the website, and delete it if you haven’t agreed." Yang Dongxu stood up.

"Okay, I will prepare. But if that happens, the company needs to expand its manpower." Dom nodded.

"Don't be afraid of having too many employees. As long as you can do something, the employee's salary is far less than the value he creates." Yang Dongxu patted Dom on the shoulder.

Yang Dongxu never has too many employees as long as they can do things, because if they can do things, they can create value. Compared with the value created by an employee who can do things, the salary paid is really nothing.

"Okay, I'll make arrangements."

"I will stay in Manehattan for another half month. I hope you can arrange these things within half a month. And after half a month, most of the song copyrights must have been negotiated. By that time, you have This product has started to be officially promoted and sold, so you can’t let it slip.”

"Don't worry, Boss, there will never be any problems with me." Dom assured, patting his chest.

It turned out from Yiting that Yang Dongxu called Fudecai while still in the car, and then communicated with Luo Wenhua. Look what happened over there talking to the four major record companies.

The other party wanted to use Heiner to squeeze the discourse market of some small record companies. He wanted to hug a few leaves even if he didn't have any dates.

As for the issue of giving in to the song's online copyright, he had never thought about it. I have worked hard to open up a new profitable market and give it to the other party for free. The other party does not want to give some discounts, but wants to use this without even thinking about it.

The worst case scenario is that he first promotes copyrighted Chinese songs, and the MP3 files are not downloaded from the website, but imported from other places.

After contacting Luo Wenhua, he accompanied Zhou Ya to the company to handle work, and watched the night view of Manhattan at night. Then he visited the Empire State Building, Broadway, Wall Street and other places that he had longed for in the past for several days. He even went to the United Nations headquarters to take a look, which was considered a dream come true.

The rest of the time was naturally to follow Zhou Ya to handle various tasks, and first of all, to make a comprehensive understanding of the overseas assets under his control.

This is not to distrust Zhou Ya, but after making a general understanding, some investments need to be disengaged, and some investments need to be re-engaged in time. He took advantage of this trip to the United States to help Zhou Ya integrate overseas assets to make the battle more powerful, and to achieve more investment goals with rich returns.

And he said that accepting some specific company operations would make Zhou Ya feel more relaxed, and he couldn't say that he would do nothing afterwards.

First of all, he needed to personally grasp the overseas expansion of Haina and not add any more burden to Zhou Ya, and then began to accept some investments to really relieve Zhou Ya's pressure. More importantly, it is already the second half of 1996, and 1997 is not far away. He must be prepared at all times, and he must take inventory of how many weapons and ammunition he has before the war.

Although he is in the United States, the first place where MP3 is sold is not in the United States. After all, his biggest advantage is in China, so he asked Dom to bring a simplified version of the Easy Listening website back to China, so that it is convenient to download songs with a computer.

MP3 was first sold in major cities in the mainland, and then began to spread to Hong Kong and Taiwan, and finally landed in South Korea with the support of Samsung, and by the way spread to Japan.

Speaking of Japan, we have to talk about comics. When other cultural industries encountered bottlenecks in development, AV began to be built as an industry, and it was put together with animation to become a major pillar of the entertainment and cultural industry.

Yang Dongxu's influence on the animation industry is increasing day by day. Although he no longer draws comics himself, the comics produced by his comic studio in recent years have not decreased, but increased a lot.

So it seems that he has not started writing in the past two years, but the comic copyrights under his name are increasing every year. What he needs to do is to take time every year to go to the studio to communicate with the ghostwriters about the story outline and settings, and review the finished product from time to time to see if it will be published or where it needs to be modified.

It is not a very rare thing to be ghostwritten for comics in Japan now, but Yang Dongxu is more decentralized. Unlike other cartoonists, he only lets the ghostwriter draw illustrations and fills in the rest of the content himself. His approach is to give the outline and settings, so that the cartoonist can let go of himself.

Although this is somewhat risky, it also has an advantage. That is, it is difficult for a cartoonist to break through his inherent habits, and it is often easy to find the shadow of the previous comic in the new comic.

Yang Dongxu does not have this worry. First of all, as a comic fan, the classic comics in his mind are of various types, so there is no problem of repetition.

Secondly, the people who write for him are all completely different in character and have their own ideas, so as long as they do not exceed the set outline, it is easy to form different styles by letting the ghostwriters be imaginative and unconstrained, so that their fans will not have aesthetic fatigue.

Therefore, such ghostwriting has changed from Shueisha's concerns at the beginning to full support now. Because even if it is ghostwritten, every comic of Yang Dongxu is still a big hit, and even several of them are phenomenal. Compared with his own writing, I don’t know how many times more productive it is. If Shueisha doesn’t agree, it will be hell.

Without participating in specific work, you will always feel that the work of a manager is as simple as sitting in the office and reading documents. Although Yang Dongxu did not have such a superficial understanding at the beginning, he did not feel how tiring it was to work like this.

Now he really feels it. Every day, a large number of documents need to be reviewed, various investment meetings need to be held, and the withdrawal of shares also needs to be asked about, and the market research report needs to be personally reviewed. Even the latest economic policies of the United States and even new legal documents need to be studied and studied carefully.

After all, even in the United States, which is economically free, many policies need to be thoroughly studied and followed after they are introduced. Otherwise, you don’t know how to make money with policies? How to use policies to play tricks? So you must understand all of these.

After a few days of really entering the working state, Yang Dongxu felt that he was about to be tortured crazy. Even if he was just the commander-in-chief to issue orders, he needed to communicate with different departments and different teams in a day, and he felt that he was about to be schizophrenic.

The reason for this is naturally because his investment involves too many industries, and special things are handed over to special people. Even though Zhou Ya has formed a very high-level coordination team in recent years, if she wants to know more precise things, she naturally needs to talk to the team in the industry. So Yang Dongxu felt for the first time what it means to be unable to do everything.

"I'm dying, I'm dying." In Zhou Ya's apartment, Yang Dongxu frowned and lay on Zhou Ya's thigh, smelling the familiar and calming smell and kept muttering.

Zhou Ya pursed her lips and looked at Yang Dongxu, who was acting like a child, with a faint smile on her face.