974 National Publicity Film

When the next day came, Qin Guan, who had a long sleep, moved to his office in Shuangjing after sending Cong Nianwei to the research institute.

He always has an ominous premonition that nothing good will happen to any work that involves national interests.

Sure enough, when Qin Guan arrived at the studio, he found that Sister Xue, who was sitting opposite the conference table, subconsciously wanted to laugh when she saw him, and the expression of the designer Yin Changtao who came to look for him because of the problem of winter fashion design was also the same. With a weird twist.

In addition, Wang Liying, who has been with him for a long time, and Qin Guan knows him very well, has not dared to raise his eyes to look at him since entering the conference room, only the corners of his mouth were curled and twitched, and the ominous feeling in his heart The area is even more expanded.

‘Hey, I said you guys should stop hiding it? What happened to the details of the handover and arrangement of those jobs yesterday? '

'What kind of expressions do they all have? Why do I always feel gloated? '

‘This is Air China’s advertising script and the timing of the shooting. ’ The obedient Wang Liying quickly handed over the work arrangement.

Qin Guan scanned it once, it was normal, and it could even be regarded as a high-end, very high-level advertisement.

Then the problem is not with this job.

‘This is the shooting script and schedule of the official promotional video of the National Olympic Tourism Project. '

Whoops, the famous director of CCTV was in charge of the filming, and the location of the filming was also in Beijing, which is rich in humanities and history, so there is no problem?

'This is the job of the Fuwa promotion ambassador. '

What the hell is this third job! !

‘When will the promotion of Fuwa need an ambassador? Isn't this the job of the Olympic Organizing Committee? This is part of the Olympic Games. Those sports channels and media magazines broadcast the propaganda of Wufuwa every day. '

‘I can almost recite the names of these children by heart, so it still needs to be promoted? This is a well-known fact, right? ! '

'The promotion of Fuwa to the public has been going smoothly from the confirmation of the design prototype to the present, and the promotion of Fuwa among ordinary people is also very good. '

‘You are responsible for the promotion and sales of Fuwa and the supporting peripheral products. '

'The provincial capital cities under the Chinese Olympic Group, as well as the secondary cities of each province, are eligible to apply for and set up exclusive stores for selling Olympic products. '

‘The nationwide supplies are uniformly supplied to the sellers and agency outlets designated by the Olympic Organizing Committee, and you are responsible for the work related to the Olympic business support. '

‘That is to say, your photos should be associated with various Olympic-related products such as Olympic Fuwa products, Water Cube models, and Bird’s Nest models. '

'Let the fame of the two aspects reach the result that 1+1 is greater than 2. '

'This is the Olympic Organizing Committee's trust in you Qin Guan, and it is also an expectation for the new sales of peripheral products to create new highs. '

This is investment attraction, investment to join?

It is also designed to attract the inflow of small funds.

The agency points in some prefecture-level cities and even lower towns and cities are so cheap that they can be opened only by purchasing goods from the general agent.

This is a franchise allowed by the state!

Mother, with such a big deal, why don't you give Qin Guan a dime? It's not fair! ! !

For China at the end of 2007, franchising was still a very fresh and fashionable term. It was introduced from abroad and was perfectly distorted by the Chinese. Unexpectedly, the Olympic Organizing Committee has taken the lead in using the new term luck.

However, their ideas are good, and there is still a little unrealistic place that has not been considered.

‘The Olympic Organizing Committee trusts me too much. I remember that a set of five small Fuwa dolls costs 60 yuan, right? How much is the set of fake Fuwa that is sold on the side of the road at the International Trade Center at night? '

'25...'

‘I remember how much money is required to buy a store for supporting products for the Olympic Games? '

'Fifty thousand. '

‘It’s not expensive, but how much can I get for 50,000 yuan? How many can be sold? '

Let’s not talk about those key chains and dolls that have no technical content. Even those relatively complicated toys and water cups are already ready to be shipped by China’s small commodity factories.

As soon as your pre-Olympic outlets are set up, those counterfeit goods will be spread all over the grocery stores and small shops in the streets and alleys.

It is enough to let those agents know what is called Chinese power.

Isn't this a thankless thing? As a promotion ambassador, I'm just looking for scolding! !

'Let me take care of this matter carefully and don't panic. '

Qin Guan, who was talking to himself, was cheering himself up.

In terms of taking on the next job, you can only go with the flow. Based on the guideline that it is always right to do the simple work first, Qin Guan still devoted himself to the shooting of the vigorous national image promotional film.

In fact, as early as China's successful bid for the Olympic Games in 2003, the plan for the country's image promotional film was put on the agenda.

According to the requirements of the Olympic Organizing Committee, in line with the purpose of showing the image of China's booming ancient and prosperous new city in front of people all over the world, this external promotional film has now been filmed to the end one after another.

Among them, the geographical span of the filming is far away, the number of characters photographed is large, and the selection of the sceneries is the first time in a Chinese documentary.

This short promotional film, less than 18 minutes, has to abbreviate a country with a thousand-year history, which makes every director who participated in it feel that it is far from enough.

Whether it is culture or humanities, not to mention geography and species, how can such a beautiful country be covered by such short shots? ?

But the abbreviated ones are the essence. People who don’t know China can only appreciate the beauty of China through such channels, and how to show China to the world to the maximum is the job of their directors.

Therefore, when the director, who was under pressure, heard that the Olympic Organizing Committee was going to recommend a Chinese star in this limited-time promotional film, he felt very conflicted in his heart.

Don't you people have water in your head? No matter how famous you are as a Chinese star, you still haven’t let people all over the world know about it, right?

You let him smile silly in front of the camera, who knows who he is? Do you think this is the Asian Games?

They can't treat this big shot like a passer-by in a promotional film. The background of the star who can make a special speech is so deep.

If he was allowed to see the final version, he would actually be a passerby, and he couldn't bear the private retaliation.

Unless they are looking for Qin Guan, which is a bit of a shooting gimmick, at least one out of every fifty people in the world can name him, right?

It is a beautiful thing to have your wish come true.

When the filming director of the promotional film saw the figure of the final star who stepped into his studio, the bearded man rubbed his palms excitedly.

Nervous, sweaty hands.

'Qin Guan! What a surprise! Unexpectedly, the person who will participate in the final shooting of the China image promotional film is you! ! ! '

'It's really great, the Olympic Organizing Committee didn't help anything, it just added to the chaos, and it finally did a good thing at the last moment. '

As for? So excited?

Qin Wang saw that his right hand was almost deformed by the other party's grip. Isn't this hand too strong?

'Director, I'm serious. I'm also a young man who was temporarily arrested. If I hadn't hit the gun, I wouldn't have messed up your already arranged shooting plan. '

'No, no, no,' the excited man shook his head: 'We have considered various versions in our promotional film from the very beginning. '

‘Is it like Japan, where the national propaganda film was first broadcast on TV, advocating collectivism and not showing the faces of celebrities? Or learn from South Korea, where there is nothing to photograph but the smiling faces of celebrities, and let a group of celebrities appear in the image of passers-by? '

'This is a matter of debate for a long time. '

‘But our director team said that in order to shoot the most authentic China, all the faces we appear in the promotional film are selected from ordinary people, and they are perfectly integrated with the local scenery. '

‘There will never be false images of models and stars. '

‘At the beginning, I heard that the Olympic Organizing Committee suddenly asked to insert a star, but it made us very worried. '

‘We don’t have an opinion on the status of stars, but in China today, no star’s influence can expand to a world scale. '

‘There are not many people who are familiar with each other even in foreign countries, so the targets we can choose are even smaller. '

‘But you are different, Qin Guan! Just because of the influence of the media darling wherever you go nowadays, the status of the first Chinese movie star to stay on the Avenue of Stars makes it perfect for you to appear in the promotional film. '

The evaluation of me is really high, it seems that if I don't take this job seriously, I feel sorry for such an enthusiastic director.

Now that the two sides have reached a friendly consensus, let's move quickly.

Because it has to be in the same rhythm as the main theme of the promotional film that has basically been filmed, Qin Guan's shots naturally cannot avoid the scenery with rich historical characteristics in China and a close-up of a smiling person in the shot.

Everyone shoots like this, you also have to be in a group, right?

As far as the advantages of the vast land and abundant resources are shown, coupled with Qin Guan's vigorous youthful feeling and the smell of a successful person all over his body.

It's not appropriate for you to ask him to stand with a flock of sheep on the loess high slope, isn't it?