Chapter 253 You Don’t Care About Money? You Are Just Trying to Use Small Amounts of Money to Make Big Amounts of Money, Right?

At the same time, the meeting had just ended in the conference room of the Municipal Bureau of Culture and Tourism.

The leaders took their notebooks and left the meeting room chatting about their work.

At the main seat, the director was putting a pile of meeting documents into a folder.

The deputy director who is responsible for the development of B&Bs and the creation of high-end tourist attractions moved his seat, sat next to the director, and asked: "Director, it's three o'clock. The crew of "Alive" should be here, right? Should we go there?"

"We're here, Shulan and Tang Rui are going to Zhoucun District with them." As he said that, the director closed the folder.

The deputy director frowned slightly and said in surprise: "Shulan? Is it appropriate for you to let her go?"

Director He is in charge of cultural relics protection, archaeology, and cultural relics work.

This seems right.

But the problem is...

Although Chen Xiao is a policy adviser to the Ministry of Culture, he is also a consultant on film and television.

He is essentially a businessman.

Businessmen make huge profits.

Letting the deputy bureau in charge of cultural relics protection go there might not be able to tap into the profit motive.

The deputy director frowned slightly and persuaded:

"Director, how about we go there too?"

"Do you remember the year before last? The country had just issued a policy to strengthen cultural construction. At that time, an entertainment company happened to want to build a project in our city, so we came up with a policy and discussed protecting traditional culture. Later, they thought we were trying to spread the pie and let them If you sacrifice too much, you just pack up and run away.”

"This time, we can't let the same thing happen again."

"And I heard that the Taoyuan Island tourist base is quite profitable."

"Even if we take on the role of policy advisor and ask him to contribute, if he agrees on the surface, he will still have a grudge, right?"

"How about I go over? After all, he is a businessman. We have to put ourselves in his perspective and talk more about how to make money and how to bring him benefits, right?"

The director glanced at him, smiled and stood up.

The deputy bureau is right, we do need to pay attention to methods.

Their primary purpose is to respond to policy documents, vigorously develop cultural industries, and protect traditional culture. The second is to increase tourism revenue.

But when discussing cooperation with businessmen, profit must come first.

"Don't worry, I told Shulan that she understands the importance. She will try her best to protect traditional culture on the basis of meeting the profit needs of Oriental Media. Besides, we won't be able to get away from the inspection from the superiors in the past two days."

The deputy director nodded and sighed.

In the past two days, he had been checking out B&Bs and scenic spots, but he really couldn't get away.

I hope Shulan can talk more about profitability.

…

On the other side, Chen Xiao and others came to the filming location - Zhoucun Street.

When Chen Xiao got off the car, he saw an ancient archway standing at the entrance of the street.

The gray-white column is covered with turquoise brackets, and above it is a golden tile cap, engraved with exquisite dragon patterns and traditional cultural patterns, making it look solemn and full of history.

Passing through the archway, most of the buildings on both sides are two-story. Most of them are traditional commercial buildings, but there are also a few Western-style buildings and a combination of Chinese and Western architectural styles during the Republic of China.

It's not the peak tourist season now, so the streets are a little deserted. The cloth signs on the street fluttered in the wind, making it look a little lonely.

This time the crew will not borrow the entire street, but only the middle section of the street to the dry dock archway.

Walking into the street, the two parties chatted for a while. Seeing that they were about to walk to the shooting area, He Shulan changed the topic and said:

"Director Chen, this is a scenic spot. Although there is not much passenger traffic, there are still some benefits."

"This time Oriental Media is planning to shoot here, and we very much welcome it."

"As we said in the email, we hope that the filming locations and scenic spots can promote each other and achieve mutual benefit and win-win results. We have initially thought of some measures."

He Shulan walked to the second floor on the side, "For example, after the filming is over, a movie-themed tour can be set up at this shooting location to introduce the movie shooting scenes and behind-the-scenes stories to attract the screen and tourists."

“An interactive experience area can also be set up to recreate classic scenes, allowing visitors to personally participate and take photos.”

"In addition, theme events such as movie screenings, cultural exhibitions with props and costumes, derivative sales, etc. can also bring us good profits."

As He Shulan introduced, she looked at the century-old blue-grey wall and sighed silently in her heart. She understood that businessmen value profits.

Not to mention businessmen, she herself is very aware of the importance of economy.

Like in previous years, the Forbidden City did not have enough funds to protect cultural relics, and millions of cultural relics were in urgent need of restoration. Later, I still relied on commercialization to make money, repairing and maintaining each piece, and displaying it to the public.

Commercialization and conservation are inherently complementary to each other.

It's just... I hope it won't be over-commercialized and turned into an attraction that rips off customers at high prices, destroying this century-old accumulation.

Chen Xiao listened to her statement and occasionally nodded in agreement.

After she finished speaking, Chen Xiao said:

"Director He, I am very grateful to the Bureau of Culture and Tourism for these measures. They are all very good. But in addition, I also hope to focus on cultural protection and use the gimmick of the filming location to create a traditional culture nearby. Experience base.”

"Some intangible cultural heritage from Shandong Province, such as Weifang kites, tin carvings, Shandong drums, Liuzi opera, Qin books, woodblock New Year pictures, Lu brocade, Yingge Liushu, and flower drums are concentrated here. You can also invite some intangible cultural heritage from other provinces Artists come and sit down.”

"I don't care much about money, I still want to put the protection of traditional culture first."

He Shulan was slightly startled.

Don't care much about money?

Is this the consciousness of policy advisers?

Ah, the director asked her to study for several days how to achieve mutual benefit and win-win, making money and protecting traditional culture. Look at their awareness!

Directly focus on protecting culture.

Coincides with them. The first priority is to protect culture, followed by profit.

It's really a waste of several days.

He Shulan exclaimed: "I heard that Director Chen donated more than 20 million to the children. Now I see that his vision and sense of responsibility are really admirable."

Tang Rui on the side echoed: "If others say that they don't care about money, I really want to laugh, but Director Chen said this, I really believe it."

The two sighed, but didn't notice that at the moment Chen Xiao said "I don't care about money", Chi Yu pursed his lips and took a deep breath.

He was trying hard to control his eyebrows that wanted to take off, and sighed in his heart:

Ha, if I hadn't known you for more than a year, I would have been deceived by you.

You don't care about money?

Are you kidding me?

You obviously want to use small money to make big money, right?

People who can make a lot of money are often not following the trend, but grasping the trend that will take off in the future.

As the assistant director found by the Ministry of Culture for Chen Xiao, he also knows that technology is developing too fast, and the next step is to focus on developing culture, which is a long-term job.

The boss may have the idea of ​​making a contribution, but he definitely wants to exploit the market gap.

Now that the traditional cultural tourism base has been built, the real-life entertainment department of Oriental Media may be able to stand on its own in the future.

Thinking so in his heart, he sighed to the art director beside him:

"Oh, Director Chen really has a sense of social responsibility!"