Chapter 84 Ratings Soar!
at the same time.
in many homes across the country.
For the first time in a long time, people put down their mobile phones during prime time and sat in front of the TV.
This scene was extremely common twenty years ago.
With the development of technology, mobile phones have replaced TVs. After the meal, both young and old people watched short videos.
But today is different.
The domestic opera industry has been stagnant for many years, and a movie with the theme of promoting opera suddenly appeared, which is extremely attractive to middle-aged and elderly people.
Coupled with the fact that on the Internet, the Cannes Film Festival Palme d'Or Award for Director, Best Director, Best New Screenplay, and Produced by the Ministry of Culture, these entries spread rapidly.
"Farewell My Concubine" also attracted a lot of attention from passers-by.
After all, no matter what, you have to at least take a look at the new work of the Cannes-winning director, right?
Although it is a promotional film, it can be boring.
But only by looking twice can you keep up with the trend.
So, at this moment, countless people are sitting in front of the TV, mobile phones and computer live broadcast software, staring at the screen.
…
Movie Channel, Statistics Department.
A dignified middle-aged man walked in and asked, "What's the ratings?"
Hearing this voice, the clerk was shocked and immediately stood up, "Hello, Director, it is now 2.3%."
The director nodded.
2.3% is okay.
"Seventy Years of Love" on Mango Channel will be aired later, which may result in the loss of some viewers.
I hope it will stabilize, at least stay above 1.2%.
Although they are only responsible for broadcasting, if the data is too low, it will be a bit difficult to report to the Ministry of Culture.
"Wait until 8:10 and find someone to report to me again."
"OK!"
The station director left the ratings statistics department and walked to the broadcast control department aside to watch the movie.
On the screen of the broadcast control department.
Yanhong knelt down on the ground delicately.
Master Guan stood up and said, "Don't worry, they are all low-ranking people. Who despises whom? His ancestor refused to reward him with food, so no one can do anything about it."
As he spoke, he helped Yan Hong up.
The shouts of "Grind the scissors - chop the kitchen knives!" echoed in the background music.
Yanhong stood up and dragged Xiaodouzi out...
The music suddenly became tense and weird.
Walking to the door, Yanhong covered the child's eyes.
Xiaodouzi's voice was childish, "Mom, my hands are cold and the water is frozen."
Yanhong dragged the little bean to where the kitchen knife was sharpened and cut it off.
There was a click.
There were no shouts, just the sound of sharpening kitchen knives, like the calm before the storm.
Yanhong trembled with her hands and stared at her son closely.
Xiaodouzi slowly took off the scarf covering his face, looked at his left hand, and was stunned for a while.
Let out a heart-rending cry.
In front of the TV, many people subconsciously closed their eyes.
The timid ones even cried out.
Even middle-aged and elderly people shuddered.
Sighs resounded from house to house.
"It's so scary."
"It hurts so much."
"Isn't this a promotional video for an opera? Why is it so scary?"
"What do you know? He can only survive if he loses that finger, hey..."
"Oh my god, it scared me to death."
"Goosebumps all over my body."
Many people want to discuss with netizens, but this is a live broadcast, there is no barrage, and there is no discussion area. If they want to chat, they can only go online, but everyone doesn't want to miss the scene.
After struggling for a moment, almost no one took out their mobile phones, but continued to stare at the screen.
Continue to focus on the screen.
At this time, it was exactly ten minutes after the broadcast started.
From Yanhong being molested, the little leper running away, Yanhong kneeling down, and then cutting off six fingers.
There are many conflicts at the beginning, which tightly grasp the hearts of the audience.
Scary? Scary indeed.
But I want to see it!
People who originally left just to join in the fun also stayed and focused on watching the movie.
Only some children shouted that they were afraid to change the channel, but their parents quickly rushed them back to their rooms to do their homework.
On the TV station.
The director sat in front of the screen and answered the vibrating cell phone.
"Hello, Director, the current ratings are 3.0%, ranking first in the same time period. The data of the same time period after the broadcast has been sent to you."
The director's eyes lit up.
"Seventy Years of Love" should also be aired, but it has not been aired, which is very good!
And it actually climbed to 3.0? !
Only once in the past year did Movie Channel reach above 3%.
That was only reached at the climax of the movie, and the final figure was 3.4%.
And this "Farewell My Concubine" has just started airing...
Thinking of this, the director felt a little numb.
Perhaps, he still underestimated the public's expectations for Chen Xiao and the Ministry of Culture.
"okay, I get it."
As soon as he hung up the phone, his secretary opened the door and walked in, "Director, someone from the Art Department is here."
"I'll go over immediately. Get ready to play the data and bring it over later."
"yes!"
ten minutes later.
In the reception room of the TV station.
The director, Secretary He, and the deputy director were sitting in the reception room, looking at the projection on the wall.
The left half shows the current broadcast of "Farewell My Concubine", and the right half shows the real-time ratings trend of national TV stations.
20 minutes have passed since the show started.
As can be seen from the picture, when it first started broadcasting, the movie channel ranked third, but five minutes later it had climbed to first place, and the data is constantly improving.
It has now climbed to 3.2%.
The deputy director's breathing became tense.
The highest figure for the whole of last year was 3.4%.
It's about to break!
The station director took a deep breath, suppressed his excitement, and analyzed: "This movie has a large fan base. Secondly, the rhythm is very good, and the plot is one after another. People who flip through channels aimlessly will stop here."
Secretary He smiled and nodded.
He was also very curious about how high the ratings of this movie's first broadcast would be?
...
At the same time.
In the meeting room of Mango TV.
The atmosphere was completely different.
The deputy station director said angrily: "What's going on? How could the ratings drop to 0.3% today?"
He was on a business trip abroad to attend a week-long seminar.
He just came back in the evening and was hit hard!
2% before leaving, and it dropped to 0.3% today? !
This is their own TV series, which is put on the prime time.
How could it suddenly collapse?
The assistant raised his hand and wiped the cold sweat from his forehead. "Deputy Director, it's okay. I will definitely be back the day after tomorrow. Farewell My Concubine will be broadcast in the prime time of the movie channel today and tomorrow. Their prime time is ten minutes earlier than ours."
When the deputy director heard that it was a film from the Ministry of Culture, his momentum suddenly weakened.
The Ministry of Culture.
Not to mention that you can't grab it, you have to help promote it if you have the chance.
It's just a movie, it's only broadcast for two days.
After watching the movie, the audience should come back to watch the TV series.
It's not that you lose your appetite for a movie, or you are really obsessed with opera and throw away other TV series, right?
"Okay, report the data to me in a timely manner in the next few days."
"Yes."