Chapter 1116 1116 Reputation Peak
Looking back at the fork in time after many years, people will clearly find that the 37th Grammy has reversed the pattern of the entire music market, rock has regained its competitiveness, and once again demonstrated the glorious momentum of the 1970s.
If we follow the original time track, then rock and roll had a short period of glory after entering the 1990s. 1993 was even considered to be the most successful year for rock and roll after 1977, but unfortunately, this time, rock and roll did not form similar to the six The overall advantages of the 190s and 1970s were not able to reach their peak after all.
Especially after Kurt Cobain committed suicide, it is generally believed that Nirvana's "MTV New York Unplugged" is the last classic of rock and roll. Although there have been countless rock masterpieces since then, and rock and roll has always been developing, There have been many excellent rock bands, but after all, no one can continue the strength of Nirvana. All albums can only look up to the album "MTV New York Unplugged", and no one can reproduce the peak of rock.
However, the wheel of history was slightly deviated because of the appearance of Glory to Death. At the 37th Grammy Awards Ceremony, Glory to Death almost relied on its own power to show it on the stage of the sacred auditorium. The glamour of grunge rock and new metal rock, the sensational and shocking trio in the front, and the powerful feat of winning three prizes in the back, all of which the Academy did not expect before the awards ceremony.
Combined with the Academy's planned Grammy debut for "The Sound of Seattle", this created a powerful momentum that changed rock's trajectory decisively.
After the awards ceremony, according to official statistics, the average number of viewers was 43 million, and the highest number of viewers was 48.7 million - this data appeared when Honor to Death sang "Youth Heart Qi", and It lasted until the end of Glory to Death, in other words, nearly 50 million people listened to the song "Wonderwall", which set off a new frenzy. Of course, this is something.
There is another interesting point in the data. Before the performance of Honor to Death, the average number of viewers was 38 million. After the stunning performance of Honor to Death, although some audiences passed by, the overall average number of viewers was straight. Rising, the audience clearly took an interest in the awards show. This brought the final audience average viewership to 43 million.
This number of viewers created the Grammy's best score since 1984, when more than 51 million viewers witnessed Michael Jackson's Grammy king and eight Grammy trophies in a single session. It hasn't been broken until 2014; and this year, 48 million viewers have witnessed the rock and roll storm set off by the glory of death and witnessed the Grammy's revolution. Wave of fate!
After the Grammys came to an end, overnight, the reputation of Glory to Death reached an unprecedented peak!
The news media had a lively discussion about this musical feast. The Grammys were always the focus, and last night's awards ceremony gave birth to countless focuses, from Cher Crowe's strength to Tony Benedict. Niton's upset, from the domination of the baby face to the bitterness of the sound garden, from the brilliance of the movie soundtrack to the surprise of death... Almost every topic is worth discussing, and it is also an explosive point.
It's been a long time since the Grammys felt this craze. The current trend of public opinion can be seen from the selection of front page headlines by major media.
"Rolling Stone" magazine reported on the headline "Newcomer Cher continues Downey's strength, baby-faced godfather". Obviously, the world's most influential magazine still doesn't care about Glory until death, and they focus on The pop department and the R&B department - this is also the most powerful music style in the mainstream music market in the United States.
In the article, "Rolling Stone" stated that "Babyface showed his talent to the fullest, not only in the production of his own music, but also in the sparks he collided with other singers, there is no doubt that, He has a sensitive and delicate control of the current direction of music in the entire mainstream market, and this singer-songwriter, who can be regarded as a godfather, has dedicated one of the best years of his career."
"Rolling Stone" magazine believes that Cher's victory is certainly a huge success, but the biggest winner of the thirty-seventh session is Babyface.
This point of view was privately criticized by "Alternative Choice" magazine as "not even related to rock" - Cher's music style is actually rock, but it was classified into the pop department by the Grammys.
"Alternatives" didn't make this point in professional reviews, not because they were afraid of "Rolling Stone," but because "we'd rather give space to rock singers than a boring mainstream music magazine." But the "alternative choice" mockery was widely circulated among rock fans, and it made "Rolling Stone" lose face once.
"Alternative Choice" as the pioneers of indie music, their point of view is undoubtedly aimed at rock's huge victory, "Rock's strong rise?" their doubts.
In the article, "Alternative Choice" questioned Grammy's choice, and Vincent Brooker accurately and sharply detected the division within Grammy.
The Grammys, on the one hand, are careful to honor alternative rock forces, with Nirvana, Soundgarden, Alice in Prisoner, Pearl Jam, Nine Inch Nails, Glory to the Dead, Green Day, etc. all winning nominations, but only stopping there In terms of nominations, such as Best Rock Band, Best Rock Female Singer, Best Rock Male Singer, it still returns to traditional rock, and the two awards won by Sound Garden are completely painless consolation awards in the eyes of professionals. .
In particular, the Grammys once again ignored the achievements of Nirvana and Pearl Jam, the most typical. In addition, Green Day's best newcomer of the year and best alternative music awards were also won by the least alternative Green Day band - they are punk revivalists, and the best single of the year award is also an unpopular, these details Grammy's caution can be seen.
But on the other hand, To the Dead has three gramophones, covering Best Rock Song, Best Rock Album, and Best Production of the Year. If the first two awards are only limited to the rock department, Glory to Death won with absolute strength; then the last comprehensive award is an absolute upset for Glory to Death.
Here again, we can feel Grammy's determination to go further on the road of reform.
This is very contradictory. Therefore, Vincent expressed his views in detail when he wrote the article. However, this time Vincent also gave awards to the historic breakthrough of Glory to Death.
Although "Alternative Choice" has always regarded Glory to Death before this, it is not pleasing to the eye, but there is a fact that cannot be refuted. Internal contradictions and external contradictions must be clearly distinguished. Glory to Death is after all a battle on behalf of rock and roll. More importantly, the Glory to Death performance was praised by Vincent - an unprecedented first.
"From the shut-up of 'One. Step. Closer', to a rejection from 'Youth Mind', and then to the 'Wall of Fascinating', Glory to the Dead vividly displays the spirit and temperament of a rock band It came out, rebellious, yearning for freedom, talented, and at the same time endowed with its own unique positivity and diverse styles, which created this classic performance that will be memorable for a long time!"
In addition, "Alternative Choice" also believes that "the recovery of rock and roll forces in this Grammy is a great turning point. After four years of accumulation from 1991 to the present, rock and roll finally once again occupied a real place in the mainstream market. When Where will the music market go when alternative rock stops being alternative and becomes art?"
The distinctive interpretation of "Rolling Stone" and "Alternative Choice" is actually the pattern of news media public opinion. Public opinion led by the "Los Angeles Times", "New York Times", "Rotation" and other media has paid attention to the rise of rock and roll. On the other hand, the news viewpoints represented by the "New York Post", "Daily News" and other media believe that pop and rhythm and blues are still the current main themes.
However, as Michael Green expressed in an interview, the prosperity of rock and roll is the main theme of this Grammy. Even if the news media tries to reverse this situation, nearly 5,000 viewers watching the live broadcast are enough to change the trend of public opinion. .
According to incomplete statistics, there are 18 mainstream media on the side of rock and roll—or the news media that recognizes glory to death; thirteen mainstream media choose to focus on Cher or Babyface; Four other mainstream media outlets have their sights set on Tony's upset at the Album of the Year award.
It can be said that the overall momentum is still quite different.
From this point of view, the rock and roll revolution has become unstoppable, and Glory to the Dead has become a hot topic in the United States with this momentum. Not only the news media, but also loyal fans, especially Nirvana fans.
After witnessing the Glory to Death version of "Youth Mind", Nirvana's fans were clearly divided into two extremes. One group believed that Glory to Death insulted Kurt's music. Neo-metal rock and grunge were completely different. They despised the performance of Glory to Death and thought that Hugo was not worthy of comparison with Kurt at all; the other group believed that Glory to Death and Nirvana's rock and roll spirit were the same, Hugo really understood Kurt, although the music of the two bands The styles are very different, but glory to death still shows the essence of rock and roll vividly and vividly, and they are willing to support glory to death.
Since the rise of Glory to Death, Glory to Death and Nirvana have been put together for comparison, and after this Grammy, this debate has become more chaotic and lively, and it is difficult to come up with one in a short period of time. result. But it's undeniable that the current reputation of Glory to Death can be compared with Nirvana's peak moment.
From media reporters to professionals, from supporters to opponents, the stunning performance on the Grammy stage has undoubtedly become the hottest news in the rock field after Kurt Cobain committed suicide last year!