Chapter 172 Work Report
Both games are top-notch games in the domestic game market, and even "Plants vs. Zombies", this game has also aroused great repercussions in foreign markets.
Although it is not quite popular all over the world, it has also created a great reputation for Coslight Technology. If not, it would not be so easy for Coslight Technology to recruit hundreds of talents from various fields.
Seeing the development of Coslight Technology Co., Ltd. step by step, Chen Ping is also extremely satisfied. After a few chats, Xue Mingtao also began to report to Chen Ping the progress of this month's work.
The game "Plants vs. Zombies" has not yet changed. The advertising space and foreign agency rights have been sold. For the time being, there is no need for Coslight Technology to worry too much.
As for the game "Plants vs. Zombies", the follow-up game development has not yet been put on the agenda. For at least half a year, the follow-up version of this game does not require formal development.
Therefore, the main focus of the current Coslight Technology Company is the game "Running Kart". The game has been online for a month now.
In just one month, the game "Running Kart" has become one of the most popular games in the domestic online game market.
Even in terms of the number of game players alone, "Running Kart" can definitely be regarded as the top of the domestic list.
Now "Running Kart" has 15 million gamers. In second place, there are only about 12 million gamers.
The difference is as many as millions, but it is not so easy to be caught up. It can even be said that in a short period of time, it is almost impossible to appear, and a new game that can catch up with the game "Running Kart" appears.
There are pros and cons to this game, though. Although it has such a large player group, the profitability of "Running Kart" can only be ranked in the top 20 in the domestic game market.
Of course, this is also related to the relatively short time this game has been launched. After all, it's only been a month since "Running Kart" was launched.
During this month, the game "Running Kart" has launched a series of updates, but at present, this game is far from being a money-burning game.
Although it is possible to rely on this to attract a large number of civilian players, this game has clearly become popular all over the country, but the current revenue has not reached 100 million.
It must be said that this is a very strange phenomenon. Of course, this phenomenon was actually created by Chen Ping deliberately. When developing this game, Chen Ping thought about it carefully.
For the game "Running Kart", his biggest purpose is to use this game to attract a large number of game players and build momentum for Coslight Technology.
So even if the revenue of the game "Running Kart" is not satisfactory, Chen Ping is happy. Even for this purpose, when the game was launched, Chen Ping deliberately changed some settings in the game.
Reduced some of the places where the game needs to spend money in the early days of its launch. However, with the update of this game step by step, it will not take long for the revenue of this game to rise.
In this month, the huge revenue brought by the game "Running Kart" has also made Coslight Technology Co., Ltd. even bigger.
The funds on the books are sufficient. After careful discussion by Xu Weihua, Xue Mingtao and others, they also began to increase the promotion of the game "Running Kart" step by step.
From the beginning of this game's promotion, until now, the game "Running Kart" has reached about 35 million in just the investment in promotion.
It's just a game, and it is extremely rare in the industry to invest such a huge publicity cost. After all, it is only 2003.
Some of the most popular games on the market,
The initial publicity cost is probably around ten or twenty million. But the publicity cost of the game "Running Kart" has more than doubled.
It is precisely because of the investment of such a huge publicity cost that "Running Kart" has achieved its current results.
In Xue Mingtao's report, all the data of the game "Running Kart" was listed in detail from the early stage of development to the present.
About 10 million yuan was invested in the early development of the game "Running Kart", the publicity cost was 35 million yuan, and the follow-up update cost was also about 5 million yuan.
Just these few parts, the game "Running Kart" has invested more than 50 million, plus this period of time.
The employees of the game development department have obtained various bonuses after making breakthroughs one after another in the game "Running Kart", as well as other daily expenses and so on.
The entire "Running Kart" game, the current investment has exceeded 60 million!
This is by no means a small number. If it weren't for the game "Running Kart", which started to make a profit quickly after it was launched, and became completely popular, I am afraid that Coslight Technology Co., Ltd. would not be able to support such a large consumption.
However, at present, although the investment is large, the results that can be achieved are extremely good, at least Xue Mingtao is still very satisfied. After reporting these things, the door of the office was pushed open at this moment.
Xu Weihua and Wang Yang walked in one after the other. Just before Xue Mingtao reported his work, he had already notified the two of them.
After a brief report, the two of them also went to Xue Mingtao's office. After seeing Chen Ping, Xu Weihua and Wang Yang also froze slightly.
Chen Ping turned his head to look at the two of them, and then smiled bitterly.
Sure enough, these two guys were the same as Xue Mingtao just now, and even the same as Sun Gan, who had seen Chen Ping yesterday, and their eyes were a bit weird.
Chen Ping also knew what they were thinking, but he didn't say much. In the past month of military training, Chen Ping's appearance has indeed changed a lot.
Not only did his body become stronger, but his skin also turned bronze, which was completely different from the original fair complexion.
After the two came to Chen Ping, Xu Weihua just said hello to Chen Ping, but Wang Yang stepped forward with a smile and lightly punched Chen Ping's shoulder.
Then he said in surprise, "I can't see it... Your boy's military training this month, did you go all out? It's actually so strong."
Chen Ping also shrugged slightly. Speaking of which, he and Wang Yang hadn't seen each other for a while.
Chen Ping and Wang Yang did not meet too many times since they entered the university. After all, Wang Yang's university is different from Chen Ping's. Wang Yang's school is no different from a normal school.
The military training at the beginning of the school starts immediately after entering the university, that is, in September. Throughout September, Chen Ping and Wang Yang did not meet a few times.
During the National Day holiday, Chen Ping was always at the Changping supermarket, busy with the opening of the Jiufu Plaza store, and he hadn't seen Wang Yang a few times.
After the holiday, Chen Ping's military training began. So now the university has started for more than two months, but Chen Ping and Wang Yang have met less than five times.
The two brothers hadn't seen each other for a long time, but after this meeting, there was no sign of life. After chatting for a while, the four of them also sat down.
Just now, Xue Mingtao has made a work report to Chen Ping for the game "Running Kart", followed by Xu Weihua and Wang Yang.
After all, Coslight Technology Co., Ltd. is also the hard work of Chen Ping, which is different from Changping Supermarket Co., Ltd. On the Changping Supermarket Company side, Lin Yuwei was in charge almost all the time, so Chen Ping didn't need to worry too much.
However, on Coslight Technology's side, in September, Wang Yang was in military training, and he didn't have much energy to take into account the company's affairs.
So at that time, Chen Ping paid more attention to Coslight Technology. In October, Chen Ping was in military training, and Wang Yang took the position of Coslight Technology Company instead of Chen Ping.
Although Wang Yang has not intervened too much in the company's internal affairs. After all, his current ability is still insufficient, but at least he can supervise the operation of the entire company in place of Chen Ping.
Therefore, Wang Yang is also very clear about the internal situation of the company. Moreover, Wang Yang is also the manager of the finance department of Coslight Technology Co., Ltd. Wang Yang's understanding of the company's financial situation is even deeper than that of Xu Weihua.
After the reports of the two, Chen Ping also fell into contemplation.
At present, Coslight Technology Co., Ltd. has a lot of funds on its books. The previous "Plants vs. Zombies" brought more than 60 million liquidity to Coslight Technology.
Coupled with the game "Running Kart", it has also brought in more than 80 million income in more than a month. In total, Coslight Technology Co., Ltd., in the past month or so, has achieved as much as nearly 150 million in revenue.
However, after removing the various expenses invested in "Running Kart", the current Coslight Technology Company has about 80 million working capital remaining on its books.
In a short period of time, the funds will not be used in other places. After all, the current Coslight Technology Company has completed the development of the game "Running Kart". But in a short period of time, there is no plan to continue to develop the second online game.
After learning about the current situation of the company, Chen Ping also fell into silence. But at this moment, Xu Weihua said softly, "Mr. Chen, there is something I need to report to you."
Chen Ping was stunned for a moment, then raised his head and looked at Xu Weihua in front of him. Xu Weihua also said with a smile, "At present, the personnel system of Coslight Technology Company has been formally established, and there is no longer a shortage of manpower in each department.
The only lack of manpower is the online e-commerce department that has not yet been included in the plan. "Speaking, Xu Weihua also glanced at Wang Yang beside him.
Wang Yang also nodded lightly. In the early days of joining Coslight Technology, Wang Yang worked as a part-time manager of two departments. In addition to the finance department, it is the network transformation e-commerce department.
But now, the online e-commerce department has not officially launched, so Wang Yang's position as the manager of the online e-commerce department is just a title, and there is no employee under him.
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