Chapter 390 The Voice of China
Rebirth: Entrepreneurial Life Chapter 390 The Voice of China Speaking of which, this show is actually just a talent show, but the way of talent show is a little novel.
Especially in the early stage of the show, the four mentors turned their backs to the contestants. After listening to the song, they would choose whether to turn around or not. In some respects, it seemed more fair.
That's why the show was a huge success in the early days of its broadcast.
However, in the process of broadcasting this show, there are still many loopholes, and even some black materials have been leaked in the whole show in the later stage, which greatly reduced the popularity of this show.
Even some of the guests on the show were hacked miserably by netizens.
However, it has to be said that the achievements of the music talent show, The Voice of China, are still beyond the reach of many variety shows.
And many of the contestants who came out of this show later became well-known singers in China.
Although it is not the top first-line star, but at least it has a certain reputation, which is inseparable from the role of this show.
It is precisely because of these many reasons that Chen Ping decided to let Tianyu Entertainment launch this variety show ahead of schedule.
If a talent show is to be produced, the investment required in the early stage, etc., are not comparable to ordinary variety shows.
The most important cost of a normal variety show is the venue and the invitation of guests.
The cost of other aspects is not too high, after all, it is just a variety show, and there is no need to add special effects and other things that require high-end technology.
However, talent shows are different.
First of all, for talent shows like The Voice of China, the first process is to conduct a nationwide audition.
And such an audition, the investment required is not a small number.
Just this audition process will cost tens of millions or even hundreds of millions of dollars.
Of course, this part of the funds can still be recovered. After all, during the audition process, those who want to participate in the audition also need to pay a certain registration fee.
Although you can't make much money at this stage, you can't lose too much inside and out.
And after the national audition is over, it's time to really need investment.
If you want such a program to be successfully held and get a huge sensation, the first point is to select the judges and guests of the program.
The selection of such judges must be based on the fact that they have achieved great success in the Chinese music circle, and can even be called the existence of top musicians.
If you want to invite such a person to participate in the recording of a complete variety show, the salary is at least millions.
If it is put in more than ten years, this number may even be as high as tens of millions.
But after all, it is only 2004, even if you hire a singer at the level of Tianwang and Tianhou, it will not cost more than ten million yuan in salary.
However, even so, if you just want to form a team of such a variety show, you need to invest at least about 50 million yuan.
Plus the cost of the venue, as well as the cost of publicity and other items.
To complete such a variety show,
The funds required are likely to be as high as hundreds of millions of dollars.
Of course, this fund does not need to be fully borne by Tianyu Entertainment. If you want to launch such a variety show, you must first choose a TV station that is quite popular.
Among them, Nanhu TV is naturally the first choice, but in Chen Ping's view, although Nanhu TV is the best among the top local TV stations in China, the other TV stations are not too different. For example Tianyu Entertainment had a cooperation with Jiangnan TV before.
The two sides already have a foundation for cooperation, and there will be certain conveniences in all aspects, and the popularity of Jiangnan TV is not much different than that of Nanhu TV.
So this time, the first choice for the program of The Voice of China is Jiangnan TV.
In the past few days, when negotiating with Fengxiang Headhunting Company and even integrating the internal personnel system of Fengxiang Headhunting Company, Chen Ping also took the time to make a simple plan for the variety show Huaxia Good Voice.
After Chen Ping devoted most of his energy to Tianyu Entertainment Company, the first thing to do is to discuss with the development team of Tianyu Entertainment Company the details of the variety show Huaxia Good Voice. Planning and Design.
At the same time, Song Xuehua, the general manager of Tianyu Entertainment, has also started contact with Jiangnan TV again.
For Tianyu Entertainment Company, Jiangnan TV still attaches great importance to it.
After all, Tianyu Entertainment and Jiangnan TV had already cooperated once before, and that cooperation also successfully raised the popularity of Jiangnan TV to a higher level.
So this time, when Song Xuehua contacted the person in charge of Jiangnan TV, the other party also showed great interest.
After reading Song Xuehua's simple plan, the person in charge of Jiangnan TV station who was in charge of negotiating with Song Xuehua's eyes lit up, and then he made the decision without saying a word. The two sides had completely reached an agreement in just one day. cooperation.
On Chen Ping's side, it is not the first time that he has cooperated with the screenwriter team of Tianyu Entertainment Company. The cooperation between the two sides is also very tacit. In just two and a half days, the preliminary planning of the entire program has been completely completed.
Such a music talent show is actually much simpler than other variety shows in terms of planning and design. The most important difference is the arrangement of the script.
To put it simply, ordinary variety shows like Where Are We Going, Dad, actually require a complete script.
Maybe some highlights will be added during the recording process, but at least the overall direction of the show is in the hands of the recording team from start to finish.
That is to say, before such a program starts recording, the plot direction of the entire program, etc., has actually been completely determined.
However, music talent shows are completely different from ordinary variety shows. The most important thing about talent shows is fairness.
The most important reason why many talent show programs in the previous life gradually declined, and even went completely unnoticed in a very short period of time, was that they were exposed to the existence of shady secrets.
Therefore, in the recording process of this program, except for some aspects that must be avoided, other aspects will be left to the development of this program.
What the program team needs to do is actually only to control the general development direction of the entire program, and will not plan and design the talent show in the early stage.
It is precisely for this reason that when Chen Ping cooperated with the planning team of Tianyu Entertainment to design the planning plan of this variety show, it took a lot less time and energy.
In less than three days before and after, the initial preparations for this show have been completely completed.
Jiangnan TV has also officially reached a cooperation with Tianyu Entertainment.
It has to be said that Chen Ping has a clear-cut position in the Pingyu Group. Under his orders, the actions of the entire Tianyu Entertainment Group can be said to be lightning-like.
The speed with which all the preparations were done was astounding.
Under normal circumstances, such a music talent show requires at least one month to two months of preparation work in the early stage, and it even takes up to one month of preparation to officially start recording.
In this way, it took nearly three months from proposing the framework of this program to the day when the recording officially started.
However, with the full launch of Tianyu Entertainment, the preparations for the entire show were proceeding at an astonishing speed.
The design and planning in the early stage of the program, and even the cooperation with Jiangnan TV, took less than three days, and during this process, Tianyu Entertainment has begun to invite the top domestic musicians.
At present, although the domestic music scene is not as full of flowers as it was after more than ten years, the number of singers is like a crucian carp crossing the river, but at least the top singers who are active in the music scene can definitely be regarded as the existence of the king and queen. .
These singers are not only in the entertainment industry, but also have a very authoritative position in the hearts of the entire Chinese people. In the field of music, the popularity and credibility of these singers are far behind those of the so-called music stars more than ten years later. above.
It stands to reason that it is precisely because of this situation that it is not very difficult to invite the top domestic singers to participate in such a music talent show.
There are even many singers who refuse to participate in similar music talent shows.
After all, no one is perfect in this world. In his previous life, Chen Ping also heard that many seniors in the music industry would break out some black material similar to playing big names when faced with this kind of thing. .
However, this time, Tianyu Entertainment's investment at all costs has made the process much simpler.
Four of the top domestic singers were invited to the variety show The Voice of China.
The salaries paid by the four singers are as high as 42 million, and the one with the highest salary received a sky-high salary of 15 million.
This was unimaginable in 2004.
After all, at this time, even if these kings and queens exist, when they participate in similar variety shows, most of the salaries they get are only in the millions, and very few people can reach the level of tens of millions.
However, this time, almost all the four judges and guests received nearly 10 million yuan in remuneration.
After the four judges signed the contract, Tianyu Entertainment also began to spare no effort to promote it.
This kind of pre-heating publicity does not require too much investment. The reason why the publicity started at this time is to use the fame of these four judges and guests to drive the popularity of the entire show.
The initial preparation work took about three days for Tianyu Entertainment, and it also took about three days to invite these singers of Tianwang and Tianhou level.
In just a few days, all the preparations required for this show have been basically completed, and Tianyu Entertainment has also invested tens of millions of funds for this.
At present, Tianyu Entertainment only has tens of millions of funds left on its books. Even for auditions, it seems that there are some insufficient funds.
However, since Tianyu Entertainment has reached an all-round cooperation with Jiangnan TV, at least in the process of auditioning the music talent show of Huaxia Good Voice, Jiangnan TV still needs to make some efforts.
With the assistance of Jiangnan TV, soon, a nationwide audition campaign was already under intense preparations.
At the same time, Jiangnan TV and even other major local TV stations have broadcast advertisements about the variety show Huaxia Good Voice.