Chapter 582 We Go Visit a Teacher

"Steady sound?"

After hearing the name of this project, Tang Zhiyan thought about it seriously. There seemed to be some impression in Tang Zhiyan's mind.

"I remember you told me before? This is also a video software?"

"Yes." Ye Ge nodded, "In essence, Wenyin is a video software, but unlike Bilibili, Wenyin only makes short videos. Most videos are only two or three minutes long, and many videos are no more than one minute, which is only 20 to 30 seconds. To put it bluntly, a software like Wenyin is to use fragmented time."

Tang Zhiyan was a little confused: "According to what you said, it is not difficult to develop this video, and you can do it by yourself, right? Do you still need to cooperate with me?"

Ye Ge smiled: "On the surface, it is indeed like this, but in fact, the most core and most critical thing requires a lot of manpower, material and financial resources, which is the 'big data algorithm'."

"I have heard of the term 'big data'. It seems that Toutiao is very good at this, and it seems that many Internet companies are also paying more and more attention to this, but they have not increased their investment. Is this 'big data' really that important?" Tang Zhiyan asked.

As the eldest daughter of the Tang family and the only child, Tang Zhiyan naturally has many sources of information.

Tang Cigarettes had not heard of the term "big data".

The first to propose the arrival of the "big data" era was McKinsey, a world-renowned consulting firm.

McKinsey said: "Data has penetrated into every industry and business function today and has become an important factor of production. People's mining and use of massive data heralds the arrival of a new wave of productivity growth and consumer surplus."

When smartphones became popular, many company managers proposed to invest in "big data".

Although many companies have started this project, they have not invested too much. These companies are more like "no matter whether there is a date or not, let's try it first".

So Tang Cigarettes did not pay much attention to big data.

"Yes, it is very important."

Ye Ge nodded, and did not hide anything from Tang Cigarettes.

"Let me ask you, if you are shopping online and your home is being renovated and you need to buy a lot of furniture, and you just search for the word 'bedding', and then you enter the shopping app twice, and there are a lot of links about 'bedding', and even some furniture and the like, what would you think?"

Tang Zhiyan thought for a while: "I would think it is very convenient, but if I have bought all these things, and he still has similar recommendations, I would feel very annoyed."

"So this requires the algorithm to be improved." Ye Ge replied, "Some of the most basic algorithms are like this, pushing you some things of the same category, but they don't know how to converge, and constantly pushing only makes you feel bored, but if the algorithm is optimized, for example, if you have bought something, and the algorithm thinks you don't need it, it will no longer push this kind of thing to you, but instead push some peripheral accessories involved in this thing, what do you think ? "

Tang Zhiyan put himself in the situation and felt it from his own perspective: "If that's the case, I'd be happy to accept it."

Ye Ge asked again: "Then let me ask you again, if our B station uses big data, once someone likes to watch dance videos, after you watch them several times, and even stay on each video for a long time, after that, B station will push those dance videos to you from time to time, do you like it?"

Tang Zhiyan rolled her eyes at Ye Ge: "I don't know if I like it or not, but I think you boys should like it very much. You don't watch those dance videos every day, do you?"

"Ahem," Ye Ge coughed twice, "Generally speaking, that's what it means. As long as the big data algorithm is done well, it can be applied to all aspects, whether it is online shopping or B station, or when we place advertisements in the future, it can play a lot of uses. "

It's still 2011 now.

When we enter 2012, the term big data will be mentioned more and more.

People use it to describe and define the massive data generated in the era of information explosion, and name the technological development and innovation related to it.

By then, "big data" will appear on the cover of columns of the New York Times and the Wall Street Journal, will be included in the news of the White House official website, will appear in some domestic Internet-themed lectures and salons, and will even be written into investment recommendation reports by the sensitive Guojin Securities, Guotai Junan Securities, Galaxy Securities, etc.

Data is rapidly expanding and growing, and it determines the future development of enterprises. Although many companies may not realize the hidden dangers of problems caused by the explosive growth of data, as time goes by, people will become more and more aware of the importance of data to enterprises.

As the New York Times said in a column in February 2012, the "big data" era has arrived. In business, economics and other fields, decisions will be increasingly made based on data and analysis, rather than experience and intuition.

Gary King, a professor of sociology at Harvard University, even said: "This is a revolution. The huge data resources have enabled all fields to start the process of quantification. Whether in academia, business or government, all fields will start this process."

When you comment, post videos, and vent your emotions on the Internet, you don’t know that many people have already regarded your data as gold and oil.

And the best in this regard is actually Douyin in the previous life.

But in this life, I have to intercept it.

"So what do you want to do? In this matter, Xuetang Group and Penguin probably don’t have many talents. Now there shouldn’t be many people who have too much research on big data." Tang Zhiyan said.

"It’s normal. 'Big data' is a new concept. Not to mention China, even the whole world is in a relatively blank stage. What we have to do is to get ahead!" Ye Ge chewed a gum, "By the way, we won’t go back first."

Tang Zhiyan: "Not going back? Where to go?"

"Hudan University." Ye Ge said slowly, "Let’s go to visit a teacher."

[Is the flu particularly serious recently? I always feel that many people have caught a cold, and they are all large patches of the kind. 】