Chapter 3718 Domineering Response
"Brother Lin, do you have any ideas to deal with this brat?" Zong Qinghou's eyes lit up. .
Although he is a veteran, this kind of "hungry marketing" is really not what he is good at. He has never thought that there is such a thing in marketing. In his business career, he has always ensured sufficient supply of goods. After all, if you run out of drinks, this is a prelude to death. As a result, he was confused now that it was like this.
This is a new problem encountered by the old master!
"Haha, it's very simple. If we continue to produce like this, it will take three days!" Lin Fengxiao said, "No matter how the outside world questions it, our established policy remains unchanged. Otherwise, all the plans we made before will be in vain. If so, it will be our biggest loss.”
"What to do with that little brat? What to do with those scalpers?" Zong Qinghou asked.
"I'll deal with the brats and scalpers! Brother Zong, just focus on the production on your side, and ask the people on your side not to talk too much to avoid disaster. If it comes from your side, If we maliciously reduce production, we will be in trouble!" Lin Feng said.
Zong Qinghou nodded. He has managed Wahaha for decades, and he still has this prestige within the Wahaha Group. It’s just that he still doesn’t quite understand why ‘thirst marketing’ is needed. After all, the ‘Qili’ effect is so good, there’s no need for ‘thirst marketing’ at all! You know, even now, he drinks one or two cans every day to keep himself strong and clear during working hours! He didn't understand that such a good thing had to be limited.
"Haha, Brother Zong, because you are still selling 'Qili' as a drink. But I sell it as a life substance that everyone needs every day! 'Qili' is a fusion Refined from dozens of precious Chinese medicines, it has only benefits for the human body and no harm. It uses the various minerals and trace elements contained in these plants to supplement the human body in the short term. , can make people energetic, clear their brains, and improve their sleep quality. In the long run, this will prolong life. I hope that Chinese people will not only be smarter in the future, but also live longer! After all, this is in the hearts of the Chinese people! It is still a drink, and there is always some resistance and rejection. Especially, it costs money. Therefore, if you want to make it accepted in the country and drink it every day, you can only use some means of thirsty marketing. , is undoubtedly the most suitable," Lin Fengxiao said.
Zong Qinghou looked at Lin Feng in surprise. He did not expect that Lin Feng had this idea. If that's the case, it's a good deed. Of course, the most important thing is that the profits this brings are really from ancient times to the present. This really needs to be a habit. Then wherever there are Chinese people, there will definitely be a market for Qili. Just this share of 'Qili' can be used as a family heirloom to pass down the family line, and there is no need to leave anything to future generations. As long as you keep this, you can make future generations rich.
"But in terms of the consumption level of Chinese people, if you drink it every day, Yuan is still a little expensive!" Zong Qinghou said.
"Haha, it's a bit expensive now, but it won't be expensive in the future! Also, Brother Zong, the prices are always rising. If the prices also rise along with the prices, consumers will curse them. After all, it is every day Drinks have to rise every once in a while. If the electricity and water bills continue to rise like this, it would be strange if consumers don’t complain. Therefore, we should set the price at 1 yuan now to maintain our reasonable income and keep the price stable in the future. If housing does not rise, then as China's economy improves and consumers' incomes increase, they will become more dependent on Qili. As for when the cost is too high, it can be easily solved by increasing production to the greatest extent. Reduce costs. And our current ex-factory price is RMB 1,000,000. In the future, we can completely eliminate the intermediary dealers and directly deal with supermarkets. That way, the profits will be even higher!” Lin Fengxiao said.
Zong Qinghou didn't say much and just gave a thumbs up. Like it! This guy is really awesome! smart! No wonder he is called the God of Wind.
If this guy doesn't do business and make money, it will be a big loss.
"Well, I'll leave that brat and the scalpers to you. Don't worry within the group, I can guarantee that no one will dare to say a word!" Zong Qinghou said, patting his chest. The workers responsible for the production of Qili within his group are all veteran employees of the group. They have been working in the company for more than ten or twenty years, and they all have feelings for the company. They will not sell out the company's interests. Moreover, the most important thing is that the raw materials used by Zong Qinghou are strictly measured. From the warehouse to the production workshop, there are just so many. These employees also have no idea how much they can produce. As for the warehouse keeper who is the only one who knows how much raw material is left, he is a confidant. These people are all Zong Qinghou's old subordinates. If they continue to talk more, Zong Qinghou can commit suicide to apologize.
If he gives orders here, his affairs will be over. Now he wanted to see how Lin Feng would deal with that brat and those damn, nasty scalpers.
For Lin Feng, although Valayu is a brat, he is still a bit troublesome. The elite children and future heirs trained by Thailand's second family are not playboys and are not easy to deal with. Therefore, Lin Feng first dealt with the scalpers, and then dealt with Varayud.
Of course, before dealing with it, there are rumors flying around in the market, and this rumor must be curbed. Otherwise, if more people spread the rumor, it will become a fact. If that happens, it will be a disaster for Lin Feng and Zong Qinghou. And dealing with rumors is what Lin Feng is best at, and it is also the easiest. Lin Feng just said a few words, and he didn't even hold a press conference. Lin Feng just published an article on Weibo.
I, Lin Feng, don't even bother to use this method to make such a small amount of money! ——Lin Feng's Weibo said so.
This is very arrogant and domineering. And there is no intention of explanation at all. This is Lin Feng explaining one thing, using the most domineering language to explain one thing-I don't bother to pay attention to these rumors from the outside world. This money, in my eyes, Lin Feng, is just a small amount of money. With my identity, I don't care! Disdain!
Such domineering words naturally attracted a lot of responses from the onlookers. Warayu saw this Weibo at the first time. In his opinion, at this time, he should come out to explain to consumers very sincerely. If the company is sincere, consumers will usually accept it. Of course, Warayut will definitely do something. Bribing a few "scalpers" is the simplest move. As a result, Lin Feng did not explain at all, but responded so domineeringly. In Warayut's view, Lin Feng was looking for death.
He sat at the "Red Bull" headquarters, waiting for Lin Feng to make a fool of himself! He was ready to watch netizens besiege Lin Feng! As a result, to his surprise, netizens flattered him!
"Feng Shen is domineering!"
"Feng Shen is mighty!"
"Feng Shen, we support you!"
"See, I said it a long time ago, how can Feng Shen make this kind of money! Is he this kind of person!"
Various crowds of voices came one after another, and the Internet was full of voices supporting Lin Feng. No one criticized Lin Feng for being too domineering and too tough.
Warayut was unwilling to accept it, and found someone to discredit and attack Lin Feng. As a result, as soon as the attacking remarks came out, saying that "Lin Feng is simply confusing the public", "Lin Feng is prevaricating", these remarks were criticized by hundreds of millions of netizens.
I confuse your sister!
I prevaricate your uncle!
I fuck your whole family of immortals!
Various insults were overwhelming. Warayuth couldn't believe what he saw. He couldn't believe that Lin Feng would be so popular in China. He stood up with gritted teeth, opened Weibo, and posted a call - I think Lin Feng's answer is a completely irresponsible and perfunctory attitude towards consumers. Businessmen pursue profits, and his answer is not convincing. I hope he can produce evidence to prove his innocence.
As a result, once this "Weibo" was posted, it was good, it directly stirred up a hornet's nest.
Thai guy, perfunctory your sister! Fengshen makes more money in one second than you make in a year! Does he care about this kind of money?
The money that Fengshen spends on charity every year in Thailand is ten times, a hundred times what these scalpers make. If you question him, you might as well question whether your neighbor Wang looks like you!
Varayuth blushed with all kinds of remarks. He didn't understand what these people were saying at first, especially the question of "questioning whether the neighbor Wang looks like him". He didn't understand what it meant at first. As a result, when he consulted Wang Rui, he was furious at Wang Rui's hesitant explanation. These guys are too shameless and too rubbish. They dared to curse their mother like this.
Shameless! Varayuth took a stance and wanted to curse with these netizens. The result is naturally imaginable. All his maternal relatives, and maternal relatives from dozens of generations ago, were cursed, and he didn't have time to fight back against anyone. Compared with these abusive words, he is not a little bit worse than these netizens. If Wang Rui hadn't turned off his computer in the end. I'm afraid Varayuth would have been so angry that he had to go to the hospital.
At this time, Lin Feng naturally didn't pay attention to the online scolding war. He was thinking about how to deal with the "scalpers".
How to deal with the "scalpers"? Lin Feng didn't have a good solution, and purchase restrictions were definitely not a solution. The only bad consequence of purchase restrictions is higher prices. The "scalpers" don't care what the purchase price is, as long as they can sell it for more money. Therefore, the higher the purchase price, the higher the selling price, and the final bad consequences can only be tasted by the "consumers". In the end, consumers will still blame Lin Feng for everything.
How does Lin Feng solve it? There is only one way - online shopping!
"Dingdang.com" launched the "Wahaha" official flagship store. Any consumer can order a "Qili" in the "Wahaha" official flagship store, that is, a bottle, at a price of yuan. And the official free shipping. However, everyone needs to wait for three days. Because, after three days, "Wahaha" can supply goods.
Online sales? Can this deal with the "scalpers"? The outside world is skeptical, especially Zong Qinghou, who is even more suspicious. He is old, and unlike Shi Yuzhu, he is not quick to accept new things. He doesn't understand the Internet and rarely uses it. He couldn't believe that this would be enough to fight against the scalpers and make them disappear. But when Lin Feng called the next day and said that all the 100 million cans of Qi Li produced had been packed and shipped away, Zong Qinghou was stunned.
He finally knew how Lin Feng dealt with the "scalpers". Don't the "scalpers" line up in supermarkets, or buy at high prices and then sell at an even higher price! Now, the official website sells directly online. One hundred million cans, that is, ten thousand pieces, and the official website only sells ten thousand pieces. As a result, in just two years, the ten thousand pieces were sold out. Therefore, Zong Qinghou can only push ten thousand pieces, that is, ten thousand cans, to the market and sell through supermarkets. Facing the national market, ten thousand cans are not enough!
As a result, by the fourth sale, there were only ten thousand cans of "Qi Li" left on the market. This is obviously not enough to share, and it will be gone before the "scalpers" come to buy. And if the "scalpers" want to buy at a high price, this will be negotiated in person. On average, there are really not many cans in each city and each supermarket. The "scalpers" make money from "Qi Li" by purchasing in large quantities. This time, at least a few hundred cans are needed. As a result, now a supermarket only supplies a few hundred cans, and some even have only dozens of cans. How can they make money? If your unit cost is low, you can't make money!
If you can't make money, are there still "scalpers"?
As for those who shop online, they all enjoy the benefits. Because they bought the favorite products at the most market price. What's not to like? Although there are still many people who haven't bought it, after all, only those 10,000 people can buy it in the end, and compared with the huge "Qi Li" customer base, this number is too small. However, since Lin Feng is doing "hungry marketing", it is natural to make people hungry. Online shopping is just to fight against "scalpers".
Because "scalpers" can't buy it in reality, and it's impossible to make a fortune through online shopping. Because each number of "Dingdang.com" can only buy one "Qi Li", and at the same time, each address can only buy one. After all, it is much easier to fight against "scalpers" on the Internet than in reality.
"Scalpers" can only buy one, so how can they make money? Cans, one can make yuan, and add up to make yuan. It's better to resell a concert ticket to make more money. As for the idea of many scalpers uniting, that is not true. After all, one person can only buy one piece, so you can only make a dollar at most. No matter how many people you unite, each person can only make so much money on average. You can't sell a can of drink for dozens of dollars. Well, consumers are not stupid. Especially in three days, there will be goods again. Moreover, what you bought last time, you can't buy again this time. (To be continued.)