Chapter 498 Prepare with Both Hands, Grasp with Both Hands

As the most authoritative product expert in the company, as soon as Wu Tao said that there were problems with the three exterior design proposals, Tao Changxuan and Leng Ning prepared to record without saying a word.

After all, the success of Lotus 8210 and 8220 is obvious to all.

The boss's opinions on the product are simply golden words, every word is worth a thousand dollars.

"First, the three exterior design proposals are all too pursuing a fresh and surprising appearance, lacking a sense of hierarchy and differentiation."

"...This is not only not conducive to market segmentation and product positioning, but also will give users an illusion that the products produced by Yuanqi Technology are all based on surprises! In case you can't come up with such a new product next year or the year after What about tricks? And this is almost inevitable, the more tricks are played, the easier it is to become homogeneous.”

The design is good, but it is wrong.

Although it was awkward, Tao Changxuan and Leng Ning had nothing to say after hearing this analysis.

Even the two presidents, Yang Ge and Xiao Zixia, nodded frequently, expressing deep agreement.

Wu Tao continued: "Second, there is a lack of products for the low-end market. To some extent, this problem overlaps with the first problem."

"...With the birth of China's mobile phone market, there will inevitably be market segments, low-end, mid-end, and high-end. And in the market popularization stage, the mid-to-low end will undoubtedly have the largest share."

"...If we only focus on making mid-to-high-end products, the lost share will be the deadliest, not to mention the high-end products."

What he said made the two R&D backbones break out in cold sweat.

This was so careless that he almost became a sinner of the company.

Yang Ge and Xiao Zixia also both paid enough attention to this issue.

Indeed, in the market development period, the commanding heights of the mid-to-high-end market must be occupied, and the hills of the low-end market must be seized.

Right now is not more than ten years later, when Apple can dominate the world with one or two mobile phones.

Today's users do not have such high requirements for mobile phones. The first thing they consider is ownership and popularization. The price is undoubtedly a very important factor.

"Then what should we do?" Tao Changxuan couldn't help being anxious, "If all three designs are overturned now, it may be too late to redraft."

"Old Tao, work overtime!" Yang Ge suggested.

Leng Ning added, "Director Tao has already taken overtime hours into account."

After all, Yuanqi Technology is a large company with an annual revenue of tens of billions. It is inevitable for the backbone managers of various departments to be promoted to directors.

"It's actually not that serious."

Now that the question is over, it's time to solve it. As the boss, Wu Tao is not the kind of person who cares about having a good time.

In fact, since he can bring it up, many times he already has a preliminary countermeasure.

Tao Changxuan wiped the cold sweat off his brow, "Boss, if you didn't tell me earlier, I'm almost paralyzed from fright..."

Yang Ge made a joke without losing the opportunity: "Old Tao, you are not weak, are you?"

After all, Tao Changxuan was so outspoken that he blamed the boss for not saying it earlier, he was really heartless.

The atmosphere suddenly relaxed, and Wu Tao pointed to plan B among the three plans: "The design point of this plan is very good. It introduces the design of hidden antenna in the flip phone. The new generation of mid-to-high-end market will focus on this plan. But there are two adjustments to be made in the design.”

"...First, the curvature and edges of the product can be tough and industrialized, so as to distinguish it from the roundness and exquisiteness of 8210 and 8220.

"...Second, the size of the product can be larger than that of 8220, which is convenient for the keyboard layout, and the size of the keys is appropriately increased, so that users can use full-Chinese menus and editing functions, and accelerate the popularization of full-Chinese mobile phones."

When Wu Tao said this, everyone suddenly became enlightened.

The improved Plan B is obviously fresher and more refined, and it has changed a lot compared to the first two mobile phones.

This can be regarded as a very sincere innovation.

On the contrary, Xiao Zixia hesitated and said: "Boss, will it be too lonely to rely on only one product as the main product? If this model does not sell well, we will not even have the chance to turn around."

"You're right." Wu Tao already had a plan for this, "Upgrade 8210 and 8220 to a full Chinese system, and the models will be called 8230 and 8240, and they will be launched together with the improved plan B."

"...In addition, based on the design of 8210 and 8220, we will create a low-profile design and launch it together as the mainstay of the low-end market."

After Tao Changxuan listened, he exchanged glances with Leng Ning, both of them felt that the workload of this idea was acceptable.

It did not increase the workload exponentially, but also realized the plan to launch 5 new models in one go.

After finishing speaking, Wu Tao looked around and said, "Do you have any comments?"

Yang Ge slapped his thigh, not to express an opinion, but excitedly echoed: "Boss, in this way, many links in the current production line can be reused, and the input cost is greatly reduced!"

Xiao Zixia is also admirable, this idea is really amazing, she deserves to be the most authoritative product expert.

After talking about the business, the meeting broke up.

As Xiao Zixia walked out of Yang Ge's office, Wu Tao stopped him and asked, "Are there any positions in the company that need people recently?"

"You're the boss, so you can get what you want." Xiao Zixia, who is engaged in the market, has become a professional habit of keeping her words tight.

Wu Tao waved his hand, "Don't play bureaucracy with me, what I want is the truth."

"Then you have to tell me what kind of person I am." Xiao Zixia still didn't see the rabbit or cast the eagle.

"Graduated from National Taiwan University, in her early twenties, female."

"You mean Shi Qianxue? She's back? After Xiao Zixia thought about it, she matched up with Shi Qianxue.

Wu Tao had no choice but to nod, Xiao Zixia had the winning ticket and said: "If she is willing to come, she can continue to be my assistant."

Assistant to the deputy general manager is not bad, after all, this position is not as important as it was when the company was first established.

"Okay, I'll ask her later."

After chatting with Xiao Zixia here, Yang Ge has come out of the office over there, "Boss, let's go, I'll show you around the Ecological Lake factory area. We can move there in two or three months. What's your opinion? I still need you to mention more."

Yang Ge drove a Santana himself. Although it was new, Wu Tao still felt that it was a bit cheap.

"Brother Yang, you are the whole Passat anyway. You go out to represent Yuanqi Technology. Looking back, outsiders think I have treated you badly."

Yang Ge waved his hand and said: "The car is a means of transportation. I am not very interested in these. Besides, Yuanqi Technology was critical last year, and this year is even more critical. Keeping a business is more difficult than starting a business. I am under a lot of pressure and can't care about these things. .”

"Brother Yang, you have worked hard." Wu Tao expressed his condolences, and then changed the topic: "But this year's new products, as long as we firmly grasp the selling point of all Chinese and make the name of all Chinese technology, it is equivalent to being invincible. landed."

Yang Ge is already a veteran in the business world. Hearing this, he said in his heart, "Boss, what do you mean, you want to seize the low-end market with one hand, and prepare for a patent war with the other? Prepare with both hands, and grasp it with both hands?"

"Those who know me, Brother Yang!"