Chapter 347: 3 Words and 2 Words, Pointing Out the Maze
"After all, online e-commerce platforms have limited energy, and it is impossible for any user to come to the door with a large number of products of different brands and models for users to choose when they want to buy any product."
"This point, Mr. Wang should also agree?"
Chen Ping's words also caused Wang Songping to fall into contemplation. After a long time, Wang Songping also nodded lightly, and an inexplicable look broke out in his eyes.
Chen Ping's words, Wang Songping has completely understood.
This is indeed the case. Whether it is the retail business of mobile phones and computers or the retail business of other industries, although the online e-commerce platform has innate advantages, it is relative, if there are advantages, there will be disadvantages.
Compared with physical store sales, the substantial experience function of the online e-commerce platform is somewhat lacking, which is also the biggest advantage of retail physical stores.
It is precisely because of this that Wang Songping completely believed what Chen Ping said before.
In other words, even if the online e-commerce platform reaches its peak in at least a few years, or even 10 years, it is impossible to completely replace the physical retail industry.
Even if the market share of the brick-and-mortar retail industry has been robbed by online e-commerce platforms, it will still leave a certain market share and a certain living space for the brick-and-mortar retail industry.
This situation is almost certain and unavoidable.
This also raised a trace of hope in Wang Songping's heart.
But then, Wang Songping's eyes narrowed slightly. What he wanted was not just this little bit of hope.
Because even if the online e-commerce platform cannot completely replace the physical retail industry, it can still grab most of the market share of the mobile computer retail business from Wang Songping's hands. At least according to Wang Songping's rough estimation, when Xingyu Network When the e-commerce platform develops to the end, it is likely to occupy more than 70% of the market share of the mobile computer retail market in Dongjiang Province.
Although Wang Songping was able to squeeze out some other small retailers during this period of time and gain more market share for himself, in the end, the remaining market share in Wang Songping's hands should be less than 20%. .
Compared with the previous market share of 80%, the gap is really too big.
Thinking of this, Wang Songping also raised his head and glanced at Chen Ping in front of him.
Chen Ping doesn't seem to care about Wang Songping's thoughts,
Instead, he continued with a chuckle and said, "Not only that, the physical retail industry can actually seek another breakthrough, especially for electronic products such as mobile phones and computers. Has Mr. Wang ever thought about it? After most of the market share of the brick-and-mortar retail industry is occupied by online e-commerce platforms, what kind of scenarios will appear in the market?"
Wang Songping was stunned for a moment, and then frowned. For Chen Ping's words, Wang Songping seemed a little incomprehensible.
However, after a while, Chen Ping did not continue to sell off, but said with a chuckle: "Mr. Wang has been in the retail business of mobile phones and computers for so many years, no one should know more about this industry than President Wang, so President Wang should also know, In the retail process of electronic products, customers actually value more than just the performance of the electronic product itself.”
"There are also product durability, and even a series of after-sales services, etc. These are also one of the most important links in the mobile computer retail industry, but this point, although the online e-commerce platform can do it, but after all There’s no way to be as perfect as a brick-and-mortar retail store, and that’s one of the disadvantages that online e-commerce platforms have.”
Chen Ping's last sentence made Wang Songping's eyes burst into a frenzy.
He seemed to have some idea of what Chen Ping wanted to say.
But at this moment, Wang Songping still had no way to determine what Chen Ping was thinking. After pondering for a while, he asked softly word by word, "Mr. Chen, what do you mean?"
Chen Ping smiled lightly, and then said softly: "It seems that President Wang has probably understood what I mean."
"Actually, the mobile phone and computer retail industry is the main industry, and even some other aspects of the physical retail industry, although there will be huge disadvantages in the face of online e-commerce platforms, it is likely to be sold in a short period of time. Take most of the market share, but in fact, these current brick-and-mortar retailers are not really dead."
"As long as you spend some time thinking about it, you can find that they can actually make certain changes. Even big businessmen like President Wang don't necessarily need to fight to the end in the mobile computer retail industry and online e-commerce platforms. In fact, Just a simple change, you can go out another way.”
"Simply put, the mobile phone and computer retail business under Mr. Wang's name can be considered to gradually transform into an after-sales service store. This is also what businessmen in the brick-and-mortar retail industry can take when facing online e-commerce platforms in the future. The most important transformation and breakthrough method.”
"For President Wang, such an opportunity is even more rare."
At this moment, Wang Songping's face was filled with endless ecstasy.
Before, he had been thinking about how to convince Chen Ping to give up the competition for market share in mobile phone and computer retail, but Wang Songping also knew very well that this was a big cake. Completely defeated and grabbed a large amount of market share in the mobile computer retail industry, then as a businessman, Chen Ping will definitely not give up such an opportunity.
After all, this means hundreds of millions or even billions of huge benefits.
So although Wang Songping wanted to persuade Chen Ping, he didn't know where to start.
But now, after hearing Chen Ping's remarks, Wang Songping seems to finally see great hope.
Chen Ping did not intend to give up the competition for the mobile computer retail market, but he pointed out a clear path for Wang Songping.
The current Wang Songping has actually come to an end. At this time, it is unrealistic to ask Chen Ping to let him go, but Chen Ping can point out another way out for him, which also fills Wang Songping's heart with excitement.
He is very clear that it is unrealistic to want to compete with the online e-commerce platform for market share. Even with Wang Songping's strength, when facing the Xingyu online e-commerce platform, he seems a little helpless, unless he uses some invisible human means.
Otherwise, the mobile computer retail business under Wang Songping's name would not be an opponent of the Xingyu network e-commerce platform at all.
But now, if Wang Songping can seize this opportunity and gradually transform the mobile computer retail business under his name into the after-sales service of mobile computer retail as mentioned by Chen Ping, then it can be regarded as being able to maintain Wang Songping's current status. some status.
Even if there will be some losses and a certain reduction in Wang Songping's assets, it can be regarded as giving Wang Songping a way to survive, at least it will not completely drive Wang Songping to a dead end.
Therefore, after thinking of this, Wang Songping also nodded at Chen Ping with some gratitude in his eyes.
Chen Ping let out a laugh, and then suddenly laughed softly: "Mr. Wang, don't be too happy, I still have some things to say."
Wang Songping's face froze slightly, but he quickly said with a smile: "Mr. Chen has something to say, but it's okay to say it, so I just pointed out this clear path for President Chen today, and I, Wang Songping, are not ungrateful little ones. People, I will definitely remember Mr. Chen's kindness for opening up."
Wang Songping's words were completely undisguised at this moment.
Because he has already thought about it very clearly, in fact, the battle between him and Chen Ping, the two have long been aware of it, and there is no need to cover up too much.
To provoke someone like Chen Ping for the sake of face, Wang Songping also felt that it was not worth it.
At this moment, Wang Songping's views on Chen Ping have been completely reversed.
Wang Songping is a businessman, and he can be extremely calm when thinking about things, so after this conversation with Chen Ping, Wang Songping can also clearly realize that in terms of business, Chen Ping's talent is far from his own. comparable.
Don't look at Chen Ping's young age, but in terms of business, Chen Ping far surpasses Wang Songping, and Wang Songping can only be ashamed by this alone.
And it is precisely because of this that Wang Songping said these words so unabashedly.
In the face of Wang Songping's straightforward words, Chen Ping was also slightly stunned, but then smiled faintly, as if he did not take Wang Songping's words to heart at all.
Afterwards, Chen Ping also continued to smile and said: "In addition to the after-sales service of mobile phone and computer retail, in fact, President Wang has another option, that is to cooperate with Xingyu Internet e-commerce platform, and sell some mobile phones under his name. The computer retail store is transformed into a mobile computer experience store.”
Chen Ping's words made Wang Songping stunned for a while, and then he looked at Chen Ping in front of him in confusion and asked softly, "Mr. Chen, what is a mobile computer experience store?"
Chen Ping smiled lightly, and then explained: "I have just said that for products such as mobile phones and computers, online e-commerce platforms still have a huge disadvantage, because although online e-commerce platforms can store various models All the data of mobile phones and computers are all on the table, but in fact, the vast majority of customers have no way to actually experience the performance of these mobile phones and computers, and there is no way to make any comparisons.”
"Even if you go to some mobile computer retail stores, there are actually great limitations."
"As a leader in this industry, Mr. Wang must be very clear. At present, many of the mobile phone and computer retail stores under Mr. Wang's name are actually limited to one or even several brands. Take a computer store as an example. In a normal computer sales store, there should be only one brand. That is to say, in this computer sales store, users can see or experience various types of computers. It's all limited to this one brand."
"Even if it can accommodate several brands at the same time, at least it won't wipe out all the brands on the market."
"In this way, if users want to experience the performance of all brands of computers, they have to go to a few more computer retail stores, which is quite troublesome for many users."
"And if Mr. Wang can cooperate with the Xingyu network e-commerce platform, then for these users, there will be great changes."
"Simply put, if we can cooperate with each other, the number and variety of sources on the Xingyu network e-commerce platform is enough to cover all mobile computer brands on the market, and the mobile computer experience stores that we cooperate with can also Include all brands and models of mobile phones and computers."
"In this way, users can experience all models and brands of mobile phones and computers without spending a penny in a simple mobile phone and computer experience store, which is more convenient for them to make accurate choices, which is likely to greatly increase Improve the sales data of mobile phones and computers on the Xingyu network e-commerce platform."
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